About
I’m Anas, a software designer with more than half a decade of experience crafting tailored experiences for software products. Currently, a founding product designer at MetricsMatter.
In the past, I’ve designed products for companies such as Paytm, Chargebee and a handful of startups.
Work Experience
Working on a comprehensive data management solution for businesses.
Worked towards making financial investments simple and accessible for 500M+ Paytm users.
Led the ideation, design, and validation of investment and trading products for Paytm and Paytm Money. Conducted user research to uncover actionable insights. Rapidly prototyped for growth initiatives in collaboration with executive stakeholders.
I was previously re-imagining the end-to-end analytics experience to enhance the adoption and retention of Chargebee RevenueStory. This involved identifying key areas of improvement and new opportunities through research.
Additionally, I collaborated with the Entitlements team to conceptualize, wireframe, and prototype new interactions and features that enabled merchants to price and package their products more effectively.
I also supported some crucial initiatives, such as the Unified Experience, which aimed to integrate all Chargebee products into one cohesive experience and contributed to building a design system.
As a sole member of the design team, I undertook the task of creating a seamless end-to-end experience for the self-serve portal that empowers businesses to launch their personalized digital wallet and card solutions.
Along with that, I conceptualized and developed a cross-border remittance app tailored for businesses.
Additionally, I designed physical cards, kits, and marketing creatives.
I designed end-to-end workflows for the supporter and canvasser platforms (Web & Mobile) at OutreachCircle (formerly VoterCircle).
Additionally, I supported the rebranding and design system initiatives.
Projects
Simplifying Mutual Funds for the Indian Investor
Improving subscription analytics experience for Chargebee customers.
Designing the free to paid experience to improve conversion and revenue of the RevenueStory vertical.
Unified tables experience for Chargebee products.
Enabling businesses to launch their own branded payments platform within minutes.
Redesigning the web and mobile experiences.
Side Projects
Enabling merchants & re-sellers in bol.com to send automated invoices/emails to their customers and helping them acquire & retain customers.