— Contributed to the UI redesign of the company’s product, Canopy, a AI-powered software to monitor industrial equipment

— Redesigned and maintained a design system in order to increase design consistency and development speed

— Collaborated with developers to implement new product features

— Worked closely with the in-house marketing team to create templates for pitch decks and other promotional materials, bridging the gap between product and marketing

— Consulted on the branding of the company’s product, Veryfront, a platform for web app build and deployment

— After initial consulting period, went to be hired as the only UI/UX designer in the company

— Developed and implemented the design of product features in close collaboration with the company’s founder and creator of the product

— Was in charge of the UI/UX design of the company’s website, creating multiple page versions tailored to different target audiences

— Created pitch decks for investment and funding opportunities

— Created pitch decks for investment and funding opportunities, adhering to and improving upon existing brand guidelines

— Conceptualised and designed all infographics needed to support the storytelling and presentation flow

— Brand consulting

— Created pitch decks for investment and funding opportunities, adhering to and improving upon existing brand guidelines

— Conceptualised and designed all infographics needed to support the storytelling and presentation flow

— Designed social media templates

— Brand consulting

— Led the rebranding projects of 10+ companies. Responsibilities included redesigning visuals and defining the strategy to display the rebrand (e.g. social media, newsletters, short videos)

— Was responsible for 3 customer accounts, autonomously managing communication, content calendars, feedback cycles and deadlines

— Designed 4 websites of different companies

— Designed an app for online shopping

— Designed an average of 50 social media visuals per week for 10 different companies

— Designed various digital and print materials, such as newsletters, animated videos, magazine ads, and billboards

— Selected and designed merchandising items, in line with each customer’s budget

— Started as an intern at the invitation of a university professor, rapidly securing a full-time position at the company

— Created concepts and designs for 5+ customers in various sectors (e.g. retail, IT, cultural events). Deliverables included magazine ads, merchandising, product catalogues for industry events, and billboards

— Was in charge of designing a city guide with 300+ pages, managing the project and the communication with the city council with full autonomy

— Led and managed a team of 6 designers, setting priorities, dividing the workload, and overseeing the execution of promotional event materials

— Was in charge of defining and enforcing visual identity guidelines

— Conceptualised and executed designs for 10+ GrETUA cultural events, such as plays, musical concerts, dance shows, and cinema screenings

— Applied personal illustration style to design custom print elements (e.g. posters, flyers, cultural agendas), successfully adapting them to digital pieces

— Created short animated videos showcasing the cultural agenda, played on the venue’s entrance hall

— Within a year, took on the role of Design Coordinator, on top of communication design tasks

— Responsible for event branding ideation and execution for 3 events

— Designed digital and print materials (e.g. logos, booklets, posters, lanyards, and social media visuals)

Communication Design