Maria-Elena Alberto

Maria-Elena Alberto

Product Designer in Philly & NYC, She/Her

I have 5 years of experience in designing for both physical and digital environments, I specialize in product design and UX/UI, having begun my career in wayfinding, signage, and environmental graphics. I am passionate about creating thoughtful and engaging user experiences.

Contact

Instagram

Projects

2024
Real Vison 2.0

Real Vision 2.0 is a significant evolution of the Real Vision platform, designed to unify and engage diverse financial communities while enhancing user collaboration and learning experiences.

(Product Design, UX, UI, Brand)

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2024
Trade Ideas at Real Vision

Trades Idea templates allow users to systematically capture, their trading insights and research alongside contributions from peers.

(Product Design, UX, UI)

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2024
Notes at Real Vision

Allowing members to capture, organize, and explore their unique insights and research as well as those of the entire community

(Product Design, UX, UI)

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2024
RV Bot | AI Assistant at Real Vision

A touchpoint within the Real Vision 2.0 ecosystem, designed to support the user's learning journey. The AI experience allows users to ask general questions about finance and also directly related to the content they are currently viewing.

(Product Design, UX, UI)

2024
Control Center at Real Vision

Catch up on what you missed, see your global network, and get quick access to your notes, notifications, and watchlist.

(Product Design, UX, UI)

2023
Search at Real Vision

(Product Design, UX, UI)

2019
Campus Maps at Cloud Gehshan

Maps are for various client projects including exterior and interior maps for the Atlanta History Museum & Main Line Health, an exterior map for Cornell University, and concept for the company website.

(Graphic Design, Wayfinding)

2018
Mars Petcare at Cloud Gehshan

During my internship, I joined the team and subsequently transitioned to a full-time designer, allowing me to oversee this project through to the construction documentation phase. Throughout this period, I attended client meetings, created conceptual illustrations and 3D artwork, and supported my colleagues with wayfinding and signage tasks. Our design elements enhanced the building's atmosphere, making it more lively, engaging, and inspirational.

(Environmental Graphic Design, Wayfinding, Signage)

Side Projects

Ongoing
Film Photography

Images shot on 35mm color and b&w film, developed at photolounge, scanned at home, and sometimes printed in the darkroom at Fleisher Art Memorial in Philadelphia, PA.

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Work Experience

2023 — Now
Senior Experience Designer at Real Vision
Remote
  • Shipped and refined 10 net new experiences on the RV 2.0 platform

  • Conducted comprehensive research on note-taking methodologies and integrated findings into the platform, enhancing user engagement through targeted improvements based on user feedback and competitive analysis

  • Crafted and implemented the AI Assistant experience with the C-Suite, design, research, and the Web3 engineering teams

  • Engaged with CXO, Director of Experience Design, and research on rebranding activities, including 3 brand moodboards and 10 wireframes, before handing off to external branding team

2021 — 2023
Product Designer at Real Vision
Remote
  • Enhanced playback experience by coordinating efforts with cross-functional teams, resulting in a boost in ease of use and a rise in user engagement

  • Shipped 7 new product features and led the end-to-end project process

  • Teamed up with a UX researcher to conduct 10 user interviews, validating and informing design decisions for the playback experience.

  • Established and maintained a design system of 50+ components to align with the site and new features, ensuring consistency for new hires and the engineering team

2018 — 2020
Philadelphia, PA
  • Conceptualized and created 3 comprehensive interior and exterior sign systems, overseeing the process from location planning to construction documentation

  • Managed the curation, refreshing, and maintenance of 30+ projects and content for the company's website and Instagram platform.

  • Revamped message schedules and location plans for 2 signage projects in hospital and college settings, ensuring accuracy and efficiency

2018 — 2018
Philadelphia, PA
  • Shaped interior and exterior projects, including 2 notable collaborations with Mars Petcare and a local Energy corporation under the guidance of senior and principal designers

  • Led the development of conceptual ideas, created detailed 5 maps for hospitals and historic museums, and executed on-site renderings.

Education

2014 — 2018
Industrial Design at University of the Arts
Philadelphia, PA

Bachelor of Science, with Honors

2016 — 2016
Vienna, Austria