
Maduabuchi Chibuike
Brand Experience Designer, He/Him
Currently looking for remote opportunities worldwide
About
I am Chibuike Maduabuchi, a brand experience designer with expertise in crafting immersive experiences spanning both brand and product design.
Over the past five years, I have dedicated myself to collaborating with startups and organizations, taking abstract concepts and turning them into compelling visual narratives that drive engagement and sales.
My design philosophy revolves around harmonizing aesthetics and functionality to craft visual stories that elevate customer experiences, ultimately contributing to the attainment of both short-term and long-term business objectives.
Projects
Side Projects










































Work Experience
-
Conducted user research and usability testing, garnering invaluable insights into user behavior and pain points.
-
Collaborated closely with developers to ensure precise implementation of designs, maintaining fidelity throughout the development process.
-
Led the conceptualization and design of a comprehensive service feature within our mobile app, prioritizing an intuitive user interface and delivering a seamless user experience.
-
Actively participated in design team meetings, providing valuable input and fostering productive design discussions.
-
Designed the mobile responsiveness of our web app across various services, ensuring optimal user experience across different devices.






-
Redesigned and maintained the company's visual identity, including logo design, color palette, typography, and design guidelines.
-
Designed visually appealing ads for online platforms, social media, print publications, and other advertising channels.
-
Created custom illustrations, icons, and graphics that align with the company's brand and enhance visual communication across various platforms.
-
Optimized visuals for different social media channels, considering their unique formatting and requirements.
-
Designed and executed visually stunning web and digital assets for integrated marketing campaigns, leading to a 30% increase in online engagement.













- Collaborated closely with startup founders to develop and design their brand's identity, including logo, unified visual language, and visual systems, resulting in a 25% increase in brand recognition among target audiences within the first six months of implementation.
- Crafted custom graphics, icons, and imagery to enhance online brand presence and capture visitors' attention, leading to an increase in website traffic and increase in conversion rates.
- Designed marketing materials such as posters, banners, and email templates tailored to client objectives and target audiences, contributing to a 10% increase in email open rates compared to previous campaigns.
- Managed multiple web design projects concurrently, consistently meeting deadlines and exceeding client expectations, resulting in a 100% client satisfaction rate.
- Worked with local businesses to redesign their websites, focusing on improving user experience and visual appeal.
- Designed intuitive user interfaces for web and mobile applications, focusing on user flows and seamless interactions to enhance the overall user experience, leading to a 15% increase in user retention rates.
- Worked closely with development teams to ensure smooth implementation and translate designs into functional, pixel-perfect digital products.
- Developed and refined imagery, landing pages, and banners using Figma, Photoshop, Illustrator, and Midjourney platforms.
-
Created visually compelling designs for print and digital marketing materials, including brochures, flyers, banners, social media graphics, and advertisements, resulting in a 20% increase in engagement with digital ads.*
-
Developed engaging presentations, infographics, and visual aids to support sales and business development teams, leading to an increase in sales conversions.
-
Designed engaging graphics, images, and GIFs for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn, contributing to a 10% increase in social media followers within three months.
-
Worked closely with the content team to create visuals that complement and enhance social media copy and storytelling, resulting in a 20% increase in content reach on social media platforms.
-
Ensured all marketing collateral aligns with the brand identity and effectively communicates key messages to target audiences.
Conceptualized and designed visually stunning menus that elevated the dining experience for customers.
Collaborated cross-functionally with marketing and operations to develop effective design solutions aligned with the restaurant's branding and messaging.
Maintained adherence to brand guidelines to ensure consistency across all visual materials produced by the restaurant.






