Lukas Yonis Abubeker

Lukas Yonis Abubeker

Creative Director in Barcelona, He/Him

About

A Barcelona-based American designer.
Exploring the intersection of design, ethics, and ecology.
Growing @studioyonis and @otherwise.earth.

Projects

2023

Strategic Narrative, Creative Narrative, and Brand Identity for a business design consultancy focused on putting people back at the center of business.

2022
Minc

Creative Narrative, Brand Identity, and Website for LA-based luxury home builder.

Side Projects

Ongoing

Otherwise is a climate-focused newsletter exploring design, ethics, ecology, and designers' role in climate action.

Writing

2024

While biomimicry is a step in the right direction, do we misunderstand what parts of nature we’re supposed to mimic?

2024

Even if design drives culture, we have to ask, "Who's at the wheel? And where are they driving to?"

2024

The worldview that made design is dying a slow death, but change tends to happen not-at-all, and then all-at-once.

2024

How could changing our compass for ‘good design’ help the industry address climate change?

2024

We're more aware than ever of climate change, but how does a purely technical approach affect how we see the crisis?

2024

We often understand ‘sustainability’ as a verb rather than a noun. Could this be a reason sustainability is so easily appropriated?

2024

While it's common to see nature as a storehouse for humanity's needs, the next phase of business will likely need to see it as a collaborator.

2024

What other ways can designers imagine the future, besides through technology?

2024

How does the design industry stop us from seeing the full scope of the future?

Work Experience

2021 — Now
Barcelona

→ Augur
→ Minc
→ Oddity Form
→ Waao

2020 — 2021
Barcelona

→ Visa
→ Javier Limón "Hombres de Fuego"
→ Hac Te
→ Miceli & Sensat

2017 — 2019
2016 — 2017
Los Angeles

→ Toyota "Start Your Impossible" Global Olympics Campaign

Education

2019 — 2020

Contact

Website
LinkedIn
Instagram
Instagram