About
One day, I realized that I had won at life because every day I get to do what I love — creating and executing both small and large-scale advertising campaigns for various brands.
Although it can be challenging and exhausting at times, it's never boring because I have the opportunity to collaborate with amazing teams and make a real impact. Despite all the challenges, my passion for creativity has remained strong throughout my entire journey.
Now, I am eager to take my skills to the next level by working with a global team.
Here are some details about my journey so far:
◗ 6 years of experience in advertising
◗ brands I loved working with: Netflix, Paco Rabanne, Chupa Chups, United Colors of Benneton, L'Oréal, AB InBev, and more (both local and global, across different industries ranging from FMCG and entertainment to B2B projects)
Work Experience
◦ 360° creative campaigns
◦ integrated campaigns
◦ TV promos / OLV concepts
◦ brand platforms; communication & promotional strategies
◦ creative supervision of projects
◗ Now I’m working with large clients, dealing with complex tasks and great responsibilities, and it is a fantastic experience I am loving, but I also know where I can grow.
After six years in advertising, I have understood I will never reach a point where I will be able to say that I know everything. Every new project is an opportunity to improve. This drives my passion: you create → you learn → you create something better.
◦ digital activations & special projects
◦ SMM-strategies
◦ SMM-campaigns
◦ brand communication & promotional strategies
◦ brand platforms
◦ integrated campaigns
◦ creative supervision of projects
◗ Expanding my creative expertise from small projects to literally any projects (from coming up with a single post idea one day to thinking about new brand positioning the next) was complicated, exciting...and, overall, life-changing! I loved this rollercoaster experience and saw my expertise grow with feedback from colleagues and clients.
◦ influencer marketing strategies
◦ special projects with influencers (creative concepts & project management)
◗ So... My dream was to work for a creative agency and it came true. But, of course, it didn't start with Cannes Ads; it began with working with bloggers – communicating with them, creating concepts for brand integration, analyzing results, and finding the best solutions to work with bloggers for brands (so that not only their photos could please the eye but also the KPIs). Overall, it was fascinating and challenging, but I wanted to explore other fields!
◦ junior, content marketing manager for Samsung, VISA, P&G, Fiat
◦ intern, digital marketing planning manager for Samsung
Created media-plans and reports, assisted with project management, analytics, content and special project presentations