Linda Ma

Linda Ma

Strategist in Berlin

Work Experience

2017 — Now

I help individual clients and companies find the direction for their brand, website, or content. In the past, I offered web, UX, and visual design services. My focus is on navigating transitions and engaging niche communities.

Examples:
- Design and strategy for Muse 3.0 website.
- Helped Ink & Switch start a newsletter.

2022 — 2023

Muse is a freeform canvas for thinking. I did design, storytelling, and everything inbetween.

2019 — 2020
UX Designer at Dataswyft
London

Dataswyft is a distributed data network group working on solutions for personal data rights and protection. I was a solo designer responsible for designing web experiences and materials for marketing.

2018 — 2019
Co-founder at Povo LLP
Edinburgh, UK

Creative consultancy with two other co-founders. We offered design services and social media strategy to non-profit organizations.

2017 — 2018
Edinburgh, UK

The Institute for Design Informatics explores design from, with, and by data. During my year here, I worked on concept and prototyping for a research project led by researchers in the department.

2017 — 2017
London, UK

Worked on interior and visual design projects.

Projects

2023

Contributed to messaging, design and made parts of the home page.

2023

Produced and edited a short demo video of Muse for Teams (beta) — an infinite canvas for planning and strategy.

Education

2020 — 2021
MSc in Digital Sociology at University of Edinburgh
Edinburgh, UK

Thesis titled Networked Creativity: Machine learning in artistic creation process.

2014 — 2017
Bachelor's in Product Design at University of Edinburgh
Edinburgh, UK

Features

2020

Worked on one of the exemplar projects during residency at Design Informatics.

Contact

Are.na