Lenz

Lenz

Designer in Berlin, He/him

About

I design brands and products.

Projects

2023

✦ Branding tomorrow’s OS for buying & selling chemicals.

NTRDE™ brings AI-augmented Decision Intelligence to the chemical industry.

I collaborated with the founding team on a visual identity to establish their new brand idea Decide. Better.

From a new tagline to an adaptive logo and a clear and concise web experience, the result is a distinctive brand for the chemical industry of tomorrow.

2022
Brand at AnyMove
2019
Global Website Redesign at Li-Ning

In a thoughtful partnership with Li-Ning, I helped introduce the Chinese sportswear giant to the world.

I was responsible for a full redesign of the international dot com to ensure elevated brand perception with emphasis on the premium runway collection.

As our collaboration continued, the site was changing with the seasons and evolved over time.

Contact

Website
LinkedIn
Instagram
Twitter