Lara
Munich
About
My Dad doesn't understand my job.
Work Experience
Our Mission:
Making digital health easily accessible to everyone.
Our brand promise to doctors:
The most appealing way to use telemedicine.
The exponential growth of Germany‘s leading doctor online platform demands strong teamwork where all product managers work hand in hand. Facilitating and leveraging this spirit is my focus while supporting individual professional growth.
- Initiated and guided the process of creating a Product Strategy according to industry standards with a focus on sustainable growth
- Team Lead for Product Managers & Senior UX Designer in Scrum Environment
- Lead: Certification for eHealth products (across two internal and one external team)
- Responsible for team processes and work on the core product experience
- Hired and managed Junior Product Managers and Workings students
- Improved KPIs on Retention and Engagement
- Supply-side Growth by > 200%
- Videocall-Certification with KBV according to German medical data protection standards (teleclinic.video)
- E-Rezept (national German healthcare digitization initiative) integration Product Lead across 3 teams
- Product Manager for the backend team and two frontend teams
- Responsible for all relevant and cross-team releases
- Supply Side Growth > 250%
- Principal Product Manager for supply-side growth including New Mobile App Release, Stripe Integration and First KBV certified Video Component Certification
- Leading Product Manager for Insurance Partner Management
- Zendesk integration for main telemedicine CS flows
- Main responsible for user research and new feature validation
- Responsible for Scrum process and delivery speed
Reachbird is a company that specializes in influencer marketing, connecting brands with relevant influencers to drive impactful and authentic promotional campaigns.
- P.O. Marketplace responsible for competitor analysis, market research and implementation requirements
- Leading an internal and an external development team
- Worked on a multitude of projects across Supply-Demand Steering and monetisation
- Launched first Applied DL Algorithm Photo Search
- Social Media Channel API integrations (YouTube, Pinterest)
- Influencer-Supply Increase by Providing Performance Dashboard
- Successfully integrated Scrum and iterated on core product processes including visibility of work towards external stakeholders
Sat.1 Bayern is a television station that provides news, entertainment, and programming specifically tailored to the region of Bavaria, Germany. The Digital Department caters to the entire user experience around the station's presence on social media and online.
- Native integration into sat.de
- Increased ecosystem revenue with online Marketing campaign management
- Social Media Video Content Distribution Steering
- Increased DAUs and Time Watched per Video
Education
Master Thesis: "Embracing agile development": A Critical Discourse Analysis (1,0)
Master Thesis: Darwin's "On the Origin of Species by Means of Natural Selection" in French Anthropology until 1886 (1,7)