Kyle Frost

Kyle Frost

Product Designer

About

Senior product designer at Product Hunt. I love finding creative solutions and using design, content, and code to tell interesting stories.

Side Projects

2022

Gear you want, gear you need, and plenty of stuff you probably don't.

2020

A intermittent newsletter on topics in travel, design, and the outdoors. Basically, I only write when I think I have something interesting to say.

Writing

2022

Outside Interactive dips its Chacos into the world of web3.

2021

A startup for rental gear sounds like a great idea. Why does it never work?

2021

How can we make the action of location sharing more intentional?

Work Experience

2020 — Now
Remote

The best place to share and geek out about the latest mobile apps, websites, hardware projects, and more.

2015 — 2020
Remote

Reaching millions of outdoors and travel lovers each month with our website, mobile apps, and content productions. Responsibilities have run the gamut of product strategy, UX/UI (web, iOS, Android), photography and content production, front-end/Rails.

2019 — 2020
Lead Designer at Simply Eloped

Making getting married simple, affordable, and stress-free.

  • Increased global conversion rate by 23% — and over 50% on some key landing pages.
  • Helped identify relevant KPIs and migrate company metrics to more accessible tracking with Metabase.
  • Redesigned a quote form that resulted in a 53% conversion increase
2017 — 2018
Senior Product Designer at Borrowed & Blue
Boulder, CO

A data driven approach to wedding planning process. Worked alongside the CEO on product strategy, as well as closely collaborating with the development and content teams.

  • Led a full consumer-facing product redesign + Rails app re-write
  • Established a new design system that removed significant redundant css and increased consistency across the site
  • Between more efficient use of styles, modular components, and improved Rails controllers, we decreased page load times by 80%
2014 — 2017
Lead Designer at Smartshoot
San Franscisco, CA

I designed internal enterprise applications to help companies like Uber, Zillow, and more acquire high volumes (3k shoots/month) of custom video and photography.

• Designed system for stakeholders to create, manage, and approve custom content productions
• Collaborated directly with the COO on product strategy and roadmaps
• Was responsible for the user experience and interface of internal and enterprise applications.

2013 — 2014
Product Designer at Bloodhound
San Franscisco, CA

I was responsible for the UX and visual design of the web, iOS and Android applications for Bloodhound's event and lead management products. Worked closely with the CEO and Head of Engineering to map out product plans and strategy. Close collaboration with both front-end development and mobile development teams.

2011 — 2013
San Diego, CA

I worked on a range of interaction design projects. Projects included information architecture, brand strategy, userflows, responsive prototypes, visual/mobile design, or interaction specs. Clients included Royal Caribbean, Disney, Ironman, Cadillac, Amazon.

Education

2007 — 2011
BS Cognitive Science, em. Human Computer Interaction at UC San Diego
San Diego, CA

Contact

Website
Twitter
Instagram