Emmanuel Kemdirim Akujuobi
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Emmanuel Kemdirim Akujuobi

Product and Design Lead, He, Him

Learning SwiftUI

A year ago

Projects

2023
Femi's Website at Femi Adeniji

Creative web design and development.

2023
ClaraQR at Clara

Clara is dine-in, Table side QR menu for restaurants. The focus is on crafting an inherently squishy and warm experience for restaurant patrons that feels natural while providing control to restaurant owners. Launching soon.

2023

Brimble is a frontend deployment tool built for small teams to ship and scale frontend projects. I am currently working on a re-design for their web app.

Side Projects

2019
HirePipu at Private

HirePipu was a HR management platform i designed in 2019 as part of a team of marketing managers, engineers and another design. It consists of Mobile design, Marketing animations and Brand design.

2018
Google Speaker at Practice

Practice project in 2018.

Work Experience

2022 — 2023
Remote

Led projects across web, mobile, design system, and interaction design for Lace and Daedalus. Developed solutions to niche web3 problems, improved usability leading to 60% increase in user retention in Daedalus by leveraging user interviews, contextual inquiry and A/B testing. Collaborated closely with engineering teams, created custom interactions and documented component libraries using JavaScript on Storybook, Confluence and Figma. Led strategy and overall design for special projects including Ada handle integration with Lace.

2022 — 2022
Lagos

-I led the UI/UX and engineering efforts to release the Brass Go web to private beta to 200+ test businesses.

-I developed the product requirement documentation, creating a benchmark for product expectation and the product roadmap.

-I prioritized the product roadmap with developers, created alignment with stakeholders and the development team.

-I owned user interview cohorts, documented and archived user archetypes for future referencing.

I delivered the UI design for the product 6 weeks before the forecasted deadline and owned Quality Assurance testing across the board.

-I owned partnership relations with third party service providers including Engage, Paystack, and Flutterwave.

-I co-owned the research, design, and implementation of Brass without KYC, improving Brass Banking onboarding by over 25% and reducing dropoffs by over 30%.

2021 — 2022
Lagos, Nigeria

Led UX for new product exploration in collaboration with Optimus, an African market leader in Stock and Trading technology with a market cap of over $200 Million USD, conducted market research, heuristic analysis and recommended UX solutions that resulted in improved customer satisfaction across 3 cross platform products. Introduced new team rituals and updated the Bloc internal design handoff process.

2021 — 2021
Lagos, Nigeria

-Owned the design and development process for the new Prospa mobile and web app while designing fundamental features such as Prospa invoice and Karma points.

-Vigorously pursued and implemented small improvements to the product.

-I Designed, prototyped, and documented the behavior of the product and the users of the product.

-I played a vital role in creating assets, presentations, and design updates that contributed to Prospa's admission to YC in 2021 and subsequently raising $3 million.

2020 — 2021
Cotonou, Benin

At Quatro Benin, I was the first design hire and worked as a multidisciplinary designer across branding, marketing design, animation and product design. I helped define the early and current brand identity and launch the first version of the app.

Post launch, I led the engineering team to successfully redesign the mobile app as well as the restaurant KDS app. In addition, I designed the Quatro design system, Animation library and Set the standard for quality in product design across Benin.