About
I am an experienced product designer and strategist with over 5 years of experience creating impactful products for B2C, B2B, and SaaS platforms. I specialise in aligning user-centric design with strategic business objectives, focusing on finance, healthcare, corporate & enterprise, and e-commerce industries. My expertise includes user research, user experience design, prototyping, and visual design, with a strong focus on team collaboration and delivering high-impact results.
I collaborate with startups and organisations to strategise, design, and successfully launch products to market.
Work Experience
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As a Senior Product Designer and Mentor at InternPulse, I guide aspiring software developers, product designers, product managers, virtual assistants, and data analysts through an 8-week hands-on program.
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I successfully led the team to launch 5 products and worked across diverse industries such as fintech, edtech, e-commerce, and SaaS.
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I mentored and guided a team of designers on impactful, real-time client projects, providing strategic direction to accelerate their professional growth and prepare them for successful careers. We launched a total of 10+ product
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I conducted personalised one-on-one and group mentorship sessions, providing customised feedback and strategic support to accelerate progress and improve design skills. This resulted in a 20% increase in project completion.
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I supervised the research and redesign of clients' projects, resulting in a 35% surge in user acceptance and successful onboarding of new users.
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Reviewed designs create video content showcasing step-by-step designs, and recorded sessions for easy assimilation and reference.
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Defined and executed the product design vision, ensuring alignment with business objectives and user needs. Collaborate with executives and cross-functional teams to craft design strategies that differentiate the company’s AI solutions.
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Designed an adaptive interface for the company’s flagship AI product, enabling real-time content customisation based on user behaviour. Achieved a 30% increase in user engagement post-launch.
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I created an interactive SaaS web app for Bizflex, streamlining business processes and achieving over 1,000 user adoptions at launch.
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Orchestrated research initiatives and brainstorming sessions with stakeholders to gather critical insights, resulting in actionable findings aimed at fixing the three biggest causes of user onboarding drop-off for Edupali's product.
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Led a design team and collaborated with cross-functional partners to successfully launch 3 innovative products, driving strategic impact and exceeding project goals.
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I designed and collaborated with developers and product managers to deliver SaaS products on time.
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I conducted comprehensive market and competitor analysis to inform product design and differentiate from competitors, resulting in a 25% increase in customer acquisition.
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Led the development and implementation of a comprehensive product roadmap. Worked with customers to develop a deep understanding of user needs. Developed a comprehensive testing strategy to ensure product quality.
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I designed and reimagined user-friendly interfaces for various digital products, such as e-commerce, email marketing, fintech, and educational technology, based on thorough design brief analysis, resulting in a 40%- 50% conversion rate.