Kate Choporova

Kate Choporova

Designer in Toronto, Canada, She/Her


Kate Choporova, a product designer and art director, brings five years of expertise to the creation and refinement of digital products and brand identities, driven by a passion for innovation.



Work Experience

2023 — 2024
  • Built Design system and user scenarios for collaboration platform the ‘the.Deals’ MVP launch in November, 2023.

  • Built brand identity and websites design for web3 products RSC Labs and RSC Technology.

  • Built brand identity, design system, website and product interface for web3 product 12Swap.

  • Redesigned website design for web3 product WhatToFarm.

  • Worked closely with product owner, development team, and stakeholders. Supervised designers team.

Industry: Blockchain · Platform · B2C

2021 — 2023
Remote · Chicago, IL, USA
  • Redesigned information architecture of the Fingerprint SaaS platform, resulting in 15% increase in user engagement.

  • Redesigned Onboarding user flow with TPMs and data analysts which increased signed up users conversion to 20%.

  • Worked with metrics, carried out usability, a/b tests and other researches, developed user scenarios to improve customer experience.

Industry: Cybersecurity · SaaS · B2B

2020 — 2021
Moscow, Russia
  • Oversaw implementation of 10+ design projects that lead to the launch of websites for companies in fintech, education, energy, software industries.

  • Supervised and mentored junior and middle web and graphic designers. Led a web design unit of 5+ designers.

  • Carried out 5+ brand and web design projects, incl. detailed wireframes, high fidelity mockups, prototypes for web and mobile applications, brand books, guidelines, landing pages etc.

Industry: Marketing · Design · Agency

2018 — 2019
Graphic Designer at Esche Design Studio
Moscow, Russia
  • Created and developed Brand identity projects. Maintained in-house corporate brand identity, corporate website.

  • Crafted 10+ printed materials for in-house brands, incl. banners, leaflets, catalogs etc.

Industry: Marketing · Design · Agency



12Swap is a pioneering blockchain solution designed to facilitate seamless token swapping across various networks. The result of dedicated innovation by a team of industry experts, 12Swap offers a comprehensive decentralized exchange (DEX) and chain aggregator platform. The project's core objective is to empower users to effortlessly exchange crypto assets with unparalleled efficiency and convenience.

The 12Swap team entrusted us with the task of crafting a brand new visual identity, developing a captivating marketing website, and designing an intuitive product interface.



Embacy Created Brand Identity and Website for Kinescope. Bronze award by World Brand Design Society.

Featured on Best of Behance from Behance

Kinescope Brand Identity was featured on behance.net

Finalist from VK Cup by VK.com

Design competition for product designers by the largest Social Media company in Russia.

Finalist from Russian Design Cup by Mail.ru

Design competition for web and product designers by the largest software company in Russia.


2017 — 2023
Bachelor of Art History at Russian State University of Humanities
Moscow, Russia
2012 — 2016
Diploma in Graphic Design at Moscow State Academy of Industrial Art
Moscow, Russia

Diploma of Intermediate Professional Education · Graphic Design