Katy Tsai

Katy Tsai

Product design in Brooklyn, she/her


Product design leader with over 3 years of experience managing ICs, senior ICs, and managers, and 10 years of design experience building 0→1 products and platform solutions at Faire, Airbnb, and LinkedIn.

I’m passionate about building multi-sided marketplaces and platform systems where I can drive strategy and visioning, while sweating the details and upholding a high bar for design quality and craft.

Work Experience

2022 — Now
New York, NY

Feb 2023 — Present
Group Design Manager, Discovery

  • Managed the Search, Recommendations, Browse and Taxonomy pods to launch key discovery features

  • Partnered with research to establish design heuristics and jobs-to-be-done to direct team visioning

  • Developed the operating model, career management tools, and cultural calendar for the newly established Discovery pillar while providing regular career guidance and coaching

Jun 2022 — Feb 2023
Group Design Manager, Upmarket Expansion

  • Collaborated with cross-functional teams to create a vision and strategic roadmap for Faire's expansion into the upmarket retailer segment

  • Enabled upmarket retailers to efficiently reorder and manage high volumes of inventory via seamless integration of their point-of-sales systems

  • Led design sprints to launch Faire's MVP team management platform, Faire for teams

  • Developed and ran a multi-prong research plan to determine desirability and viability of volume-based discounts and other benefits to build an incentives program for upmarket retailers

2019 — 2022
San Francisco, CA

Led high-impact projects across Airbnb's platform teams:

  • Designed the claims experience for AirCover, Airbnb’s Host protection program, collaborating with XFN stakeholders to operationalize workflows and design user touchpoints among Support, Guests and Hosts

  • Launched the Host identity platform to collect required identity info from Hosts as they onboard to Airbnb in compliance with Know Your Customer (KYC) requirements

  • Scaled Airbnb’s payments platform to Guests and Hosts internationally by enabling Hosts to get paid and Guests to checkout and manage payments

2013 — 2018
San Francisco, CA
  • Managed a team of managers and ICs to scale LinkedIn’s content platform and offerings including news, documents, and video

  • Partnered with XFN leads, partner teams, and executive leadership to establish the team's operating system and align the product vision and roadmap with the company’s strategic goals

  • Led high profile cross-team design initiatives for content creators and consumers to build community around professional interests and discussions

  • Partnered with design leadership to scale the product and team through accessibility, internationalization, and recruiting processes

Projects I led:

  • Redesigned homepage and feed in LinkedIn’s 2016 refresh, establishing a new design system across the site

  • Reimagined LinkedIn Pulse, a news reading app combining trending industry news with editorially curated content as LinkedIn’s first consumer app in their multi-app strategy

  • Designed LinkedIn's first publishing platform, evolving the content platform over time to introduce news and topical feeds, commenting, and follows ecosystem

2013 — 2013
Pittsburgh, PA

Taught fundamental interaction design concepts and methodologies via a project-based curriculum to class of 25 in the Human-Computer Interaction undergrad program

2012 — 2012
Experience Design Associate at Adaptive Path
San Francisco, CA
  • Conducted brainstorming workshops with a Fortune 500 retail client to design an omnichannel UX strategy and deliver 9 final concept sketches

  • Researched best practices to deliver a comparative assessment recommending interaction benchmarks for the 2014 redesign of the health enrollment process

2012 — 2012
Pittsburgh, PA

Facilitated a core class in the Interaction Design graduate program, meeting with 17 students weekly to advise on project approach and concepts

2008 — 2011
San Francisco, CA
  • Data-Driven Analysis: Conducted user requirements workshops with key client stakeholders to design and implement a global supply chain strategy

  • Impact through Technology: Captured financial data for litigation and analytics to mitigate risk in retail banking

  • Leadership, Teamwork, and Communication: Launched the Bay Area Mentoring Program and led diversity recruiting in local college campuses for the Women’s Initiative (WIN)

2007 — 2008
San Francisco, CA

Designed a benchmarking system to monitor site performance and product content, and delivered training materials on Gap’s online publishing and operations process

2006 — 2006
San Francisco, CA

Developed client market research strategy and designed internal promotional media for distribution to over 5000 businesses and clients

2004 — 2005
Production & Marketing Intern at Berkeley Alliance
Berkeley, CA

Produced and marketed the 2006 Berkeley’s Youth Services Directory publication, boosting awareness by 200% and distributing to 13,000+ families and agencies


2011 — 2013
Pittsburgh, PA
  • Thesis: Co-creating a shared identity through cohabitation

  • Activities and societies: Graduate Student Assembly (GSA)

2004 — 2008
Berkeley, CA
  • Extensive coursework in Computer Science and Business Administration

  • Studied History of Renaissance Art at the Florence University of the Arts (2008)

  • Activities and societies: American Advertising Federation - UC Berkeley (ImagiCal), Asian Business Association, Fashion and Student Trends (FAST)