About
I'm a Product Designer born, raised & currently living in SF. My primary experience has been with startups crafting products that help decentralize the web. Working remotely on small teams has its flexibility perks, like cooking lunch everyday & spending time with my doodle Larry. But, talking to people is what inspires me most so I'll often be working from parks, cafes, & stoops to make sure my interactions with the world influence my work & ideas.
Work Experience
Assigned to brand partnerships to design desktop/mobile landing pages and ads with a goal of improving CRO.
Defined product roadmap and design system of MVP. Optimized marketing site by integrating into Webflow, improving engineering capacity. Manage handoff cycles with front and back end engineers with prototypes in Figma.
Own end to end product strategy, design, handoff and quality assurance of our beta to V1 product. Rapidly ideate and prototype iterations of UX and UI designs that led to initial $500k investor funding.
Developed and executed UX research strategy in partnership with a front end Webflow designer. Designed site map, user flows and wireframes across three core users to diminish dropoff rates and improve Spanish-speaking user experience.