
About
UX/UI Product Designer with over 5 years of experience designing and creating solutions for large corporate healthcare and startup digital signage companies. Led the redesign and development of a digital signage platform, transforming initial prototypes into a user-friendly tool.
Core competencies include collaboration and communication with cross-functional teams, ability to align design solutions with business objectives, applying design thinking principles, empathy and understanding of user needs, working in agile environments, proficiency in design software (Figma/Sketch), wire-framing and prototyping, and visual design.
Work Experience
Digital signage platform offering detailed analytics for any venue anywhere.
Directed the transformation of initial prototypes into a robust, user-friendly digital signage platform, driving product innovation and user adoption.
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Redesigned the platform's user interface, resulting in a 40% reduction in user onboarding time and a 30% increase in daily active users
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Implemented a streamlined signup flow, reducing drop-off rates by 50% and increasing successful signups by 30%
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Collaborated with cross-functional teams to integrate new features, resulting in a 20% increase in platform functionality and versatility
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Used user research and usability testing, leading to data-driven design decisions and improved user satisfaction
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Developed and maintained a comprehensive design system, ensuring consistency across the platform and accelerating the design process
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Revamped a complex healthcare plan selection tool, resulting in a 40% increase in customer satisfaction scores and a 25% reduction in support tickets, by implementing an intuitive interface with personalized recommendations and clear plan comparisons
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Redesigned a critical internal tool, resulting in a 40% reduction in task completion time and a 25% increase in overall team productivity, significantly enhancing process efficiency across multiple departments
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Integral in expanding and refining the company's design systems, resulting in a 25% increase in design consistency
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Collaborated closely with cross-functional teams, ensuring design consistency and usability across various platforms, resulting in an increase in user satisfaction rate for the company's products
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Employed user research methodologies, including usability testing with numerous participants, gathering valuable insights that informed design decisions and contributed to an increase in user retention rates
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Revamped a complex healthcare plan selection tool, resulting in a 40% increase in customer satisfaction scores and a 25% reduction in support tickets, by implementing an intuitive interface with personalized recommendations and clear plan comparisons
-
Redesigned a critical internal tool, resulting in a 40% reduction in task completion time and a 25% increase in overall team productivity, significantly enhancing process efficiency across multiple departments
-
Integral in expanding and refining the company's design systems, resulting in a 25% increase in design consistency
-
Collaborated closely with cross-functional teams, ensuring design consistency and usability across various platforms, resulting in an increase in user satisfaction rate for the company's products
-
Employed user research methodologies, including usability testing with numerous participants, gathering valuable insights that informed design decisions and contributed to an increase in user retention rates