j.layao

j.layao

Product Designer in New York City

Work Experience

2023 — Now
San Diego, CA
  • 1 year as lead designer on the agency's largest retainer client—Curative. During my time as lead, Curative renewed their contract bringing over $500,000 in revenue to the company.

  • Successfully managed a client project which a very limited timeframe. Consisted of 24 days (roughly 3.5 weeks) for the designers to build out a complete design system. Because of time constraints, I had to work overtime. Accomplished all of this in the 3.5 weeks and assisted in bringing in $30,000 to the company.

  • Over 4 vignettes were completed during the vignette process in the span of 6 months.

  • Developed new skills as a designer like prototyping and illustrative work.

  • Successfully managed two migration projects.

2017 — 2022
Chattanooga, TN
  • Managed the marketing and communications team.

  • Acted as the spokesperson with media relations, including social media strategy and management.

  • Formulated and implement public relations strategies and manage marketing partnerships.

  • Developed media marketing strategies, including designing marketing and advertising materials.

  • Brand, design, and build marketing objectives for the company website.

  • Assist in building a strategy for customer experience.

  • Assist in building a communications infrastructure within the company.

  • Build a strong brand presence through community involvement and consistent look and voice

2015 — 2016
Chattnooga, TN
  • Received mentorship from the CEO for 8 months. Learned invaluable leadership skill.

  • Assigned as project manager with a client.

  • Took lead in designing a client’s brand, logo, and website.

  • Directed and pitched a marketing campaign for an independent client brand.

Education

2013 — 2018
Business Bachelors Of Administration & Marketing at Southern Adventist University
Chattanooga, TN

Contact

Twitter
LinkedIn