About
Hello, I'm Joanna! I'm all about designing solutions and bringing a positive experience to people as they engage with technology.
Work Experience
Redesigned Move&Glo’s website, reducing the bounce rate of visitors by 35%. Leveraged insights from user feedback and market research to improve the responsiveness and information architecture of the website. The improvements in SEO led to a notable 25% increase in search engine traffic.
Additionally, initiated and created the development of Move&Glo's design system, playing a pivotal role in establishing a brand identity while providing scalable options for the company's future growth.
Owned the entire process of creating a 0-1 mobile app for Over the Luna’s online classes and workshop service that ultimately provided the company with a scalable and efficient means of delivering content to students.
Conducted thorough analysis of customer reviews and existing AI products to inform the design process and create a unique digital solution that allowed the client to deliver feedback and improve the learning experience for existing and new customers.