It's time to dust off my CV and give the portfolio a thorough deep-clean.
About
I’m a Senior UI Designer and human-centred design advocate with 7 years experience in web design, and 3 years experience in end-to-end product design.
In my day-to-day, I work across teams with UX designers, product owners, developers, and copywriters to resolve user and business problems with intuitive interfaces.
I really enjoy using Figma, having migrated design systems and entire teams onto the platform in 2 organisations.
Based in Essex, I’m available to attend in-person for Suffolk, Essex, or London locations, and I’m more than happy to work remotely.
Contact
Work Experience
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Contributed to a 58.4-point increase in the app's NPS score and a 19% rise in mobile app usage for personal banking customers.
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Set the strategy and vision for the UI function and design system, coordinating cross-team collaboration.
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Managed a remote UI team of 4 and took full responsibility for overseeing the Orbital design system.
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Following business constraints, I have been the sole UI designer responsible for delivering final designs for the 2024 roadmap.
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Delivered mobile-first, WCAG 2.1 AA-compliant designs for Android, iOS, and the internet banking website, validated by user research and data insights.
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Led the migration from Sketch to Figma, rebuilt the Orbital design system, authored app component documentation, and onboarded 10 development squads and 5 design teams to Figma within 4 months.
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Led the migration from Sketch to Figma, transitioning the Orbital design system and onboarding 10 development squads and 5 design teams to Figma within 4 months.
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Reduced the number of defects entering build through design system maturity actions, such as: documenting style guides, creating design standards and components, introducing governance and guardrails.
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Facilitated internal tutorials, optimised workflows, and conducted peer reviews.
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Advocated for design and identified opportunities to shape the digital future vision for TSB
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Produced user-centred concepts for upcoming features and functionality, centred around building money confidence, digital adoption, and improving customer understanding on lending products
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Designed white label apps and high fidelity prototypes for international real estate clients
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Migrated the team from Adobe XD to Figma, migrated archival designs, and onboarded the design and development teams into the new design tool
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Documented the white label process and style guide for existing mobile app components, evaluated the app’s WCAG 2.0 AA readiness and identified areas for improvement to meet baseline A accessibility
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Created high fidelity and responsive website and interactive display designs, with specifications for motion and photography
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Engaged wider team to produce reusable assets and templates to ensure a house style across the wider team
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Worked with in-house and third party developers to produce high quality assets
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Mentored junior designers on digital design and industry best practices
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Developed graphic identity, for use across print and digital mediums including limited print zines, social media, emails and website. and pitch decks for investor meets.
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Produced user interface and website designs for their alpha and beta builds.
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Represented Pop My Mind at angel investor meets, where we secured funding to support the brand’s launch.
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Designed responsive CMS and eCommerce websites, user interfaces, and prebuilt website themes for the Evance software
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Worked alongside developers to refine the Evance user interface and build the Theme Library
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Provided ongoing support for agency clients in the form of marketing collateral, website photography, and email campaigns.
Projects
Worked on the redesign and expansion of the Simple Life London website.
A fresh new look for luxury chalet architects, Chaletbau Matti.