Jeff Lupinski

Jeff Lupinski

Digital Designer in Denver, Colorado, He/him

About

Multi-disciplinary designer with over a decade of experience, specializing in combining aesthetics and functionality to create impactful, user-centered experiences from concept to final execution.

Projects

2021
7-Eleven at Raw Materials
2019
Flow at Pluralsight
2018
AMC Premiere at handsome
2017
Under Armour at MojoTech

Work Experience

2012 — Now

Agencies include Ueno, Instrument, Handsome, Two Things, and Mondo Robot.

Clients included Marriott Bonvoy, Salesforce, Epic Games, Chubb, Liquid Death, Zwift, and Specialized Bicycles.

2022 — 2024

BASIC/DEPT® designs digital products, services, and experiences for brands like Google, Airbnb, Patagonia, Apple, Beats by Dre, and other category leaders. Designed digital products and interactive experiences for global enterprise clients. Partnered closely with cross-functional teams to align on objectives, present design concepts, and ensure smooth handoffs for efficient implementation.

2024 The Webby Awards Agency of the Year

2023 The Webby Awards Agency of the Year

2023 Ad Age A-List Design & Branding Agency of the Year

2020 — 2022

Handsome, now Raw Materials, contributed to the full design lifecycle of digital experiences for clients like 7-Eleven, FedEx, Meta, and AMC Television. Led design projects and worked with stakeholders and cross-disciplinary teams to define, visualize, and execute product visions aligned with client goals and enhanced user engagement.

2018 — 2020
Pluralsight

[ACQUIRED GITPRIME]

Led the design and creative direction in developing, refining, and implementing a comprehensive company-wide design system and brand identity for GitPrime.

After the 2019 acquisition by Pluralsight, oversaw the integration of GitPrime’s design language into Pluralsight’s broader ecosystem.

2014 — 2018

Created end-to-end product designs from wireframes to coded solutions. Collaborated with product owners to translate complex requirements into intuitive and user-friendly interfaces for web and mobile applications—ensuring alignment with business goals and technical constraints.

Education

2008 — 2012
Bachelor of Science at Johnson & Wales University
Providence, Rhode Island

Graduated with Honors Cum Laude

Contact

LinkedIn
Dribbble