Jasmin Shim
Project Manager in Toronto, Canada, she/her
About
Most frequently asked questions from my friends is “what TV show should I watch?” I got to earn my TV recommendation credibility when I set the Guinness World Record for marathon TV watching for 91 hours in 2014. A true story. It’s also because I take into consideration of their interest, past shows they watched and enjoyed, and their preferences in genre and style. I identify any potential roadblocks, objections and prepare alternative recommendations to ensure it’ll be a perfect match.
This is the same approach I take in my project and operations management. I understand that each project never has the same path from point A to B. I have a creative and agile approach to problem solving that often gets referred to as a “well oiled machine” working with various departments. I am thinking 5 steps ahead to answer questions before it’s asked and observe how I can become the teams right hand. Figuratively and literally because I am left handed.
I am best known for my organization, communication and entrepreneurial initiatives. I advocate for change when I identify an opportunity and help execute, which leads to an organization wide impact. I continue to channel my passion through made in, a podcast I co-host where we share pop culture and society moments from an asian diaspora perspective to give voice to our community.
Work Experience
Clients include: Bondfire (Diaspora, Ursa Major, Le Labo), Samedays (online DTC marketplace), Sweet Dreams (premium CBD wellness brand), Carry Corp. (Canada Goose, Studio AM)
• Manage product development with suppliers, vendors and logistics
• Create strategy for CRO and UX best practices for e-commerce
• Manage cross-functional project timelines and client communication
• Build creative briefs for content shoots for all social channels and e-commerce
• Account management of existing and new partners
• Host and produce a DTC review YouTube channel
• Organize critical path milestones for clients
- Develop customer relationships through the last step in the purchase journey in-store
- Maintain 90% customer capture rate for accuracy
- Lead formal and informal training session on the Point-of-Sales system series to new and
existing employees through performance reviews and development plans - Provide mentorship and coaching for development opportunities and team building
- Supply and services management
- Manage book of business of SMB sellers as the direct point of contact to provide ongoing support, identify new business opportunities
- Meet quarterly KPI's pacing over average of 120%
- Launch and manage the first Asian Pacific Islanders Seller Community group to help share resources and grow the community
- Liaise with cross-functional departments to follow up on inquiries, product requests and bugs to strengthen client relationships
- Onboarded +300 members to WeWork products and services
Maintained occupancy of 85% in buildings varying from SMB to Enterprise members - Developed and managed partnerships with Equinox, Station Cold Brew, Tonica Kombucha, Pilot
Coffee Roasters, Barry’s and a variety of local food and beverage and retail businesses - Create and execute weekly events programming to 7 WeWork buildings in Toronto that included
health and wellness, networking events, panel discussions and community-building initiatives
Clients include: Aon, Amazon, DocuSign, Lyft, and Uber
Projects
made in is a podcast celebrating stories from the Asian diaspora. Interviews with Chef Roy Choi of The Chef Show on Netflix and Broken Bread, Yuta Watanabe from the Toronto Raptors, Ziya Tong from Daily Planet. Brand partnerships with Ugg, Spotify, Refinery 29 and eTalk
- Episode ideation and production using Anchor, Audacity, Riverside.fm and Descript
- Social asset creation using Adobe Creative Suite and Figma
- Creating brand partnerships and celebrity interview opportunities
- Community engagement and content creation for TikTok, Instagram and Twitter
Model for Myodetox China Town campaign
Model for Mary Young's FW campaign
Model for Reebok spring/summer Club C campaign.