About
With over 5 years of experience in design, I have successfully trained over 200 students into design roles at top companies like Amazon, Deloitte, Emirates, Visier, Telus, etc. My expertise includes creating innovative design solutions, strategic problem-solving, and impactful mentorship, ensuring exceptional outcomes for clients and students.
Work Experience
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Taught a 12-week UX Design Diploma course, training over 200 students across 20+ cohorts and successfully facilitating their career transitions and advancements in UX Design.
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Developed and updated curriculum content, incorporating diverse learning styles and hands-on training in wireframing, prototyping, and design execution.
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Delivered lectures, workshops, and labs on UX principles, design systems, and advanced Figma techniques, ensuring the course remained aligned with current industry trends.
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Mentored and guided students through practical projects, offering actionable feedback on wireframing, prototyping, and final design execution, fostering a collaborative and growth-oriented learning environment.
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Produced and published high-impact advertising videos that garnered millions of views and drove thousands of installs within 2 weeks of release, significantly boosting user engagement and acquisition.
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Conceptualized and executed high-quality cinematic sequences in a real-time game engine, contributing to immersive storytelling in mobile game advertisement video for Lords Mobile.
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Collaborated with creative teams including UI artists, animators, modelers, and VFX artists to design compelling cut scenes and gameplay cinematic.
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Directed character animation and camera movements, ensuring dynamic composition, framing, and lighting for maximum narrative impact.
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Utilized cinematic tools and industry-standard software (e.g., Unreal Engine, Maya, Adobe Premiere) to create visually stunning sequences and real-time effects.
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Worked with narrative designers and scriptwriters to craft cinematic moments that align with the game's tone, theme, and pacing, contributing to overall player engagement.
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Worked closely with engineers and stakeholders to understand requirements and deliver creative, thoughtful design solutions, using Figma, ensuring alignment with project goals.
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Led the full UX design process for Uni Zone’s mobile app and website, from research and wireframes to prototyping and final implementation.
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Presented design concepts and user insights to team members and stakeholders, articulating the rationale behind design decisions and storytelling to support strategic objectives.
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Incorporated user feedback and data-driven strategies to optimize user flows and enhance usability of both the app and website, driving increased user satisfaction and retention.
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Developed and communicated a comprehensive style guide, ensuring consistency in design across different platforms while effectively collaborating with stakeholders to maintain brand identity.
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Managed daily social media posts using Hootsuite and created weekly newsletters using Adobe Experience Manager.
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Leveraged Google Analytics to monitor and analyze campaign performance, refining strategies to maximize impact and engagement.
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Created wireframes, prototypes, and journey maps for website and digital content projects, collaborating with stakeholders to refine user experience and ensure alignment with organizational goals.
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Enhanced website navigation, content hierarchy, and user flow for the Graduate Studies Department, optimizing information architecture to create a more intuitive and seamless experience for students, and alumni.
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Designed and produced promotional materials for events, effectively boosting visibility and attendance.