A sample of projects I worked on at Resident Advisor.
Event listings
Boosting conversion rates by 9% through helping users to the right event and reducing overwhelm in the event listings.





RA Bumps
Taking promoted event listings from zero to one — from validating a new product without developers, to scaling it to self-service and becoming a key new revenue stream.


RA Pro microsite



RA Design System
Rebuilding the Sketch UI Kit using Figma's latest features including variables, component properties and updated auto layout to improve design-code alignment and product design and development velocity.

Local mailer
Redesigning and scaling the weekly newsletter from 10 regions to 50 and 1 to 1.25 million recipients.
