Jada Webster
Product, Creative Technologist in Ohlone Land / Oakland CA, she/her
Actively seeking program, product, and strategy opportunities at the intersection of education, community, and technology
Hi hi I'm Jada!
I'm a senior project manager, strategist, and storyteller who develops digital products across community systems.
At Stanford University, I studied Symbolic Systems and Modern Languages and started the first social entrepreneurship organization on campus.
Most recently, I was a project manager and creative learning designer at Studio where I led product strategy and curricular content design for digital learning experiences.
In past lives I've worked in venture capital, at brand agencies and with local nonprofits. I also spend a bit of my time volunteering at an industrial arts institute and freelancing as an interior consultant.
Early riser, heavy sleeper. Soul music, archival spaces, image design. Public library evangelist. Rooting for everybody Black.
Contact
Work Experience
Client work across image and web design, interior styling and sourcing, and furniture fabrication and restoration
Designed and led portfolio strategy and content development for digital learning experience across two new verticals: Writing and DIY & Making.
Managed timelines and deliverables across entire project lifecycle, collaborating with stakeholders across Engineering, Product Design, and Production
Responsible for business development pipeline of 50+ creatives from Outreach to deal negotiation
Collaborated with instructors to develop instructional materials using low-touch content capture methods, accelerating production timelines by 5x
Conducted qualitative and quantitative research to monitor course outcomes and refine overall effectiveness.
Produced and directed multi-day shoots remotely
Researched and developed strategic visioning, comms and curriculum.
Helped direct and execute our corporate marketing strategy; produced multiple, 200+ events in the Bay Area, New York and Seattle including cruises, conferences, speaker series, stealth-startup networking nights.
Managed teams of associates at Stanford and Berkeley for our University Program
Integrated User Experience tracking into our formal processes, including NPS
Began visioning and MVP work on Community Membership and Development
Partnered with ambitious college engineers to help them find life-changing career opportunities. Collaborated with early-stage founders to build out their talent infrastructure and foundational engineering teams
During my time at HC, the firm grew from managing less than $5M to over $500M, onboarding several of the first 50 engineers at Brex, Robinhood, Snowflake, Nuro, and more
Researched brand & marketing initiatives of potential clients; Supported in the creation of consulting pitch decks; Participated in strategy brainstorming sessions and project post-mortems; Assisted in new business pipeline analysis quarterly reports
Assisted in crafting meaningful strategic stories across strategy, messaging and brand initiatives
Selected Project: Newsela Brand Identity Design
Curated/ translated daily Lava Jato materials for client updates and presentations; Completed project on Brazilian Internet presence in global markets
Projects
Sample Project: Stripped Down Songwriting with H.E.R.
Content Design and Structure, UX and Subject Research, Marketing and Class Positioning, Amplitude Analytics
Collaboration with Design and Writing team at Goldfront to create product and brand strategy for ed tech company Newsela
Side Projects
Select projects: Binocular Case (2024). Stool (2023). Writing Desk (2021)
Select Projects: ReLove Boutique (2024). Pretty Penny Clothing (2023). Shukriya Bags with Emmad Mazhari (2021). Creative Shoot with Zara Saraon (2020)
Education
Symbolic Systems is an interdisciplinary program that combines computer science, psychology, philosophy, and linguistics in order to better understand cognition in both humans and machines. Viewing people and computers as symbol processors, the Symbolic Systems major strives to understand how people and computers reason, perceive, and act
Minor in Modern Languages: Spanish, Portuguese
Coursework: Computer Science, Minds and Machines, Cognition in Interaction Design, Making Sense of Strategy, Decision Analysis/ Optimization, Mathematical Logic, Social Sector Analytic Skills, Epistemology, Human Behavioral Biology, Growing Up Bilingual
Founding Member: Social Entrepreneurial Students' Association (SENSA)
Ashoka U is the largest social e conference in U.S., for a community lunch
Volunteering
(2020) State Senate
(2024) District Supervisor
Joined on weekly phone banking, literature drops, Election Day volunteering
Continued participation in pushing forward the work of Jackie's campaign through the DayBreak Political Action Committee daybreakpac.org/about
The African People's Education & Defense Fund (APEDF) develops and institutionalizes programs to defend the human and civil rights of the African community, and to address the grave disparities in education, health, healthcare, and economic development faced by African people
Implemented overall strategy to foster social e ecosystem by leading ~40 member student group across Learning, Marketing, Very Impactful People speaker series, SENSA Labs social e accelerator, Fellowships, Operations teams
Managed 'URBST 131: Very Impactful People: The Social Entrepreneur and The Social Innovator’, a weekly 110+ person lecture series bringing social entrepreneurs from around the world to Stanford; brought 20+ speakers to Stanford including Sally Osberg, Jimmy Wales, and Wendy Kopp
Awarded $24,000 to SENSA Summer Fellowship recipients to work at top social-e enterprises
Awards
Awarded to Stanford undergraduate students interested in completing an independent internship with an organization in Brazil
Spent the Summer of 2015 working at a Brunswick Group in São Paulo