Teach in workshops/bootcamps on how to translate research insights into design challenges, brainstorm the solutions, plan and test the prototype, and pitch the projects to stakeholders.

• End-to-end design and discovery projects, focusing on content discovery
• Collaborate with the PM in quarterly planning
• Mentor UX Researchers and Designers on research best practices and translating insights to actions
• Establish product design process in the new team

• In charge of auditing existing design components to set up the design system
• Designed UI from concepts by PMs and POs (website, web app, and mobile app)

• Led end-to-end UX/UI projects and collaborate cross-department
• Boosted 30% user activity in 1st testing round of a project
• In charge of planning and executing all the generative & evaluative research projects within the company
• Collaborated with stakeholders on research insights and data for strategy
• Set up & maintained the research repository

Main projects: gamification, community design, social sharing

• Digital and hand-drawn illustrations for branding and publishing, held two solo exhibitions & participated in two internationals
• Guided, collaborated, and led research projects with teams of professors and multidisciplinary researchers from drafting to final publication of the papers

• Led an ethnographic research project on farmers’ debt in central Thailand. I applied multiple ethnographic methods to collect the data and empathise deeply with the locals. The research findings, which suggested policy changes, was presented to the public as well as governmental officers.
• As an extended side project of the research, I also applied the design thinking method to find the creative solutions for the social problem. As a result, I helped the farmers add value to their products through brand design.

Social Organisation; Linguistic Anthropology; Culture Areas; Psychological Anthropology