Actively seeking new product designer roles
About
I am a Senior Product Designer with 10+ years of experience in fintech and enterprise and video collaboration products.
I specialize in tackling complex design problems and care about designing for emotions while using design strategy for a larger impact.
Work Experience
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Pivoted to designing enterprise software from fintech within 30 days of joining VMWare to meet critical design deliverables.
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Crafted end-to-end designs for Data Protection in Tanzu Mission Control, a SaaS DevSecOps management platform for customers in regulated industries. This was adopted by 60% of customers upon its availability.
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Interfaced frequently with cross-functional partners throughout, from influencing product strategy to making sure design is built as per spec.
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Gathered behavioral data insights and team feedback to make better design decisions.
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Started conducting design critique sessions within our product design team to ensure designers get early peer feedback resulting in increased design quality.
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Boosted customer rate conversion by 40% after re-designing the on-boarding and purchase experiences.
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Redesigned the web and mobile financial products.
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Used data analytics tools to analyze support ticket trends and crafted intuitive designs to improve recurring issues. Reduction in support calls saved the credit union several 1000 dollars.
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Collaborated closely with the junior designers, product managers, engineering and marketing teams and customer support throughout the user centric design process.
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Conducted several hundred generative and evaluative research interviews per quarter using techniques like field studies, user interviews and usability testing. Influenced the product roadmap to build features with higher customer value.
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Developed the component based design system.
Standardized accessibility across web and mobile interfaces and mentored cross-functional teams on accessibility standards.
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Volunteered on a team of researchers, customer support team and engineers to build a innovative last mile delivery solution which resulted in 77,000 home deliveries and 2,000,000 meals to elderly and at risk individuals.
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Conceptualized and built detail designs for the fleet operations used by event organizers to create and monitor food pickup and delivery.
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Methodically conducted research activities such as workshops, user interviews and contextual inquiries to gathering pain points and potential opportunities for our users in several phases of the meeting, events and training experiences.
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Crafted participant video experiences which improved meeting dynamics, fostered personal connection and engagement while also meeting business goals like increased video adoption.
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Developed designs utilized by 13 million users worldwide to facilitate productive online meetings.
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Conducted contextual enquiry, user interviews and hueristic evaluation of WebEx training and Event center applications used by several hundred educational institutions, small business and enterprise customers.
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Won the most promising employee award in the unified collaboration business unit for 2 consecutive years.