About
A versatile Full-Stack Digital Marketer with four years of hands-on experience, I specialize in Social Media Management, Community Management, and Social Media Marketing.
My expertise extends to SEO, SEM, PPC campaigns, email marketing, display advertising, and content marketing.
My passion for developing revenue-focused strategies drives me to excel in researching, creating, implementing, and optimizing innovative digital marketing initiatives that deliver measurable results.
Work Experience
In my role as a Data Curator at Mirola, I was responsible for identifying potential leads through the use of advanced lead generation tools and meticulously vetting their authenticity. This process involved researching, analyzing, and cross-referencing information to ensure the leads were accurate, reliable, and aligned with organizational objectives.
My ability to handle large datasets, combined with strong attention to detail, enabled me to consistently deliver high-quality data that contributed to informed decision-making and improved business outcomes. Through this role, I honed my skills in data validation, research techniques, and leveraging digital tools to achieve efficient and precise results.
This hands-on experience has equipped me with the expertise to excel in a data curation role, where maintaining data integrity and accuracy are paramount.
Trained over 100 individuals in digital marketing, providing practical knowledge and skills to enhance their business performance and advance their careers.
Trained business owners and career-minded individuals in digital marketing skills, equipping them with the knowledge to excel in their respective fields.
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Successfully trained over 40 girls in digital marketing, assisting business owners in establishing and optimizing their online presence for success.
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Guided trainees in exploring new career opportunities in the tech industry.
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Developed and executed comprehensive offline and online marketing strategies, driving significant sales revenue growth for the brand.
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Led collaborations with influencers to enhance brand visibility and engagement.
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Supervised the daily operations of the marketing team, including social media managers, content creators, and designers, ensuring seamless coordination and productivity.
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Created detailed and effective social media advertising campaigns, generating high-quality leads and achieving a conversion rate of over 30% from leads to paying customers.
I assumed a pivotal role in overseeing and directing the daily operations of the Digital Marketing Team. My responsibilities encompassed a wide range of key functions, including:
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Strategic Development: Crafting and implementing comprehensive marketing strategies focused on generating leads and driving conversions.
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Content Creation: Developing engaging and compelling content for all social media platforms, ensuring consistent messaging and brand representation.
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Community Engagement: Actively engaging with the online community, fostering meaningful interactions and cultivating a positive brand presence.
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Mentorship: Serving as a mentor for a Digital Marketing Course, providing guidance and support to aspiring professionals in the field.
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Customer Relations: Taking on the role of an Online Customer Representative, effectively addressing customer inquiries and concerns to maintain high levels of customer satisfaction.
Through my leadership and expertise, I played a crucial role in driving the success of digital marketing initiatives and ensuring the attainment of organizational goals.
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Collaborated closely with the creative department to establish and enhance brand awareness on social media platforms.
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Developed strategies and meticulously planned marketing initiatives for courses, leading to a notable increase in revenue.
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Formulated marketing strategies that aligned with current trends to effectively promote and sell targeted courses.
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Created compelling and relevant content on a daily basis, tailored to resonate with the identified target market.
I successfully implemented strategies that significantly enhanced brand visibility across various social media platforms via content marketing. Through my efforts, I orchestrated a remarkable growth in LinkedIn followers with a remarkable organic increase of 750%. Additionally, I collaborated closely with the graphics design team to ensure consistent and impactful brand designs were consistently delivered.
Projects
I was entrusted with the responsibility of leading a dynamic team composed of both micro and nano influencers. Together, we orchestrated a remarkable lead-generation campaign that fueled an unprecedented turnout for the physical event.
Simultaneously, I had the privilege of assuming the role of a content strategist and creative director, guiding the creative direction and developing engaging content to captivate the target audience.
Side Projects
I provided comprehensive training to a select cohort of small business owners, equipping them with the necessary skills to establish and enhance their Google My Business pages, effectively utilize social media marketing strategies, and master the art of persuasive copywriting.
As the State Mentor (Akwa Ibom) for the Digital Economy Employability Programme, I successfully trained a diverse group of over 3000 individuals, including Youth Corpers, Artisans, Business Owners, and Students, within the Entrepreneurial Community.
Volunteering
I served as the official Host throughout the entire event, diligently maintaining an atmosphere of sophistication and charm. With a keen eye for detail, I ensured the seamless execution of the event, meticulously orchestrating every aspect to ensure a flawlessly executed experience.
By adeptly managing the proceedings, I facilitated the smooth delivery of speeches by esteemed speakers, capturing the attention and engagement of the audience.
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Collaborated as a proactive member of a dedicated team of nano influencers to drive extensive publicity and increase event registration for #BizFest
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Developed and executed strategic marketing campaigns, leveraging social media platforms to create a remarkable buzz surrounding the event.
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Demonstrated professionalism by consistently delivering high-quality content, maintaining a genuine and authentic tone, and building trust with followers.
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Contributed to the significant success of the event by generating substantial registrations and positively impacting its overall reach and visibility.
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Continuously evaluated and refined strategies based on audience feedback and data analytics, resulting in improved engagement and conversion rates.
Education
Chemical Engineering