
About
-
Effective communicator and facilitator, driving seamless collaboration across teams.
-
Nine years of experience in Advertising with a focus on user-centered communication strategies.
-
Proficient in Figma and Webflow for creating wireframes, prototypes, and responsive web layouts.
-
Familiar with Tableau, FCPX and React for data visualization, video editing and basic interactive components.
Work Experience
Developed and executed marketing content strategies tailored for the company’s game, enhancing brand visibility across social media platforms and gaming communities.
Developed and executed social media content for Reima, doubling engagement and readership while driving steady growth in product sales.
Crafted engaging social content for Birkenstock, boosting average likes from 20-30 to 5-10 times higher, with some posts exceeding 1,000 likes.
Demonstrated expertise in creative ideation and storytelling that led to winning the Royal Caribbean Cruises account in a multi-agency pitch.
-
Established and curated the Gossip column, driving engagement for boutique hotels.
-
Achieved over 100,000 clicks on the inaugural pop-up post for Meisu account.
-
Spearheaded creative ideas and campaign strategies.
-
Authored content for Porsche and L'Oréal, doubling the reading volume.
Volunteering
Video produced to help organizations raise funds.
Collaborating with team members to deliver excellent service.