Alessandro Guaschino

Alessandro Guaschino

Lead Product Designer in London, He/Him

About

I am a product designer specialised in building digital products from zero to one.

In the past five years at BCG X I designed and launched digital ventures for the world's most influential companies in the fields of financial services, banking, energy, retail and industrial goods.

I am a generalist designer. My skills in experience and strategic design allow me to add value to the very early stages of an idea, helping with testing and lean validation, up to bringing it to life and scale it in a fully usable product.

Work Experience

2023 — Now
London

BCG Digital Ventures has become BCG X in Jan 2023. I still build products from zero to one for UK and international clients.

2019 — 2022
London

Building products from zero to one for UK and international clients.

2016 — 2019
Lugano

Design strategy and service design consulting for Sky Italy, Allianz, Enel, Repower

Volunteering

2021 — 2023
Startup mentor at Credit Agricole
Remote

Education

2015 — 2016
Master of Arts at The University of Edinburgh
Edinburgh