German Etcheverry

German Etcheverry

Product Designer in Miami, Florida


I started my career in design by designing dashboards (front-end and back-end), which eventually led to a career switch to product design.

My background is in information systems and analytics. I feel most at home when I am problem-solving, strategizing, and designing products that can easily scale. I love to build bridges between engineers and designers. My design ethos is to build user-centric products, keep web accessibility in mind, and slow design.

When I am not pushing pixels, I run, discover new film scores, journal, and read.



Work Experience

2022 — Now
Product Designer at FCB Health
  • Creating unified and scalable end-to-end digital experiences and design systems for FCB’s portfolio of healthcare clients.

  • Led and developed the first in-house design system to streamline design work and set a standard across the organization, shaping the company's design process and methodology.

  • Designed the first AI chatbot for one of FCB's clients. Led and partnered in conversational AI design discussions, and made recommendations based on research to ensure business goals were met while keeping web accessibility in mind.

  • Led and convinced leadership to migrate from AdobeXD to Figma. This has helped the team collaborate and work efficiently.

  • Improved UX operations by introducing Microsoft Loop (for project management) to leadership. The entire design team has now adopted this tool for their daily operations. Design teams now asynchronously update project status saving time in meetings.

  • Partnering with cross-functional departments, engineers, and designers for insights and feedback for continuous improvement.

  • Planning and partnering in resource gathering sessions (design thinking exercises, user interviews, system audits, workflow documentation).

  • Ensuring designs are user-focused (research, low fidelity, testing, high fidelity).

2019 — 2021
Technical Product Analyst at FIU
  • Liaison and functional lead between business and IT on projects and upgrades while partnering with stakeholders to understand business challenges to provide data/analysis to help drive issues and projects.
  • Automating SQL financial reports which improved efficiency and time for daily operations.
2016 — 2019
Business Intelligence Administrator at Brightstar
  • Manage QlikView and Qliksense servers, Enterprise Data Warehouse (set up and configuration), and dashboards.

  • Manage administration of users, and applications. Troubleshooting and correcting operating procedures.

  • Deploying live site code changes, logs, and other parts that belong to the enterprise information management and business intelligence environment.

  • Support all aspects of daily operational activities including account and resource management, backup/recovery, server hardware and software monitoring, maintenance, upgrades, and backup – with respective responsible parties, solving issues in assigned areas, and identifying potential solutions to prevent future service interruptions.

  • Adopting unused virtual servers and splitting virtual servers which brought down yearly costs to 50%.

  • Set up Qlikview and Qliksense automated security rules bringing down access requests to 0%.

  • Migrated a global data warehouse from physical to virtual while implementing a solution with a team of developers to extract data from 5GB a day down to less than 300MB.

2012 — 2016
IT Global Systems Engineer at Brightstar

Provide first and second-level global, local, remote, and phone support (hardware, software, network).


2022 — 2022
Design Systems at Memorisely

A five-week intensive program learning best practices on how to develop a Design System using Figma while learning how to scale a Design System with core foundations, components, tokens, patterns, governance, and documentation.

2021 — 2022
Product Design at DesignLab

An intensive six-month program where I completed 480+ hours of coursework in user experience design. I developed experience in user research, interaction design, user interface design, prototyping, usability testing, visual design, and branding.

Studied and utilized research methods and design tools to develop human-centered, innovative design solutions; delivered three comprehensive case studies involving the design processes of user research, design ideation, information architecture, interaction design, usability testing, and iteration; responded to actionable feedback from peers and mentors. Proficient in Figma.

2012 — 2015
Bachelor of Science in Information Technology at Florida International University

Bachelor of Science: Information Technology
Minor: Business