• Reworked 5+ integral platform features which were then validated through user tests.

• Contributed to a internal design library for more efficient team collaboration.

• Redesigned the client signup funnel and saw a 1.5% increase in client bookings.

• Created and managed the design system to improve collaboration between engineering, product, and design.

• Established processes for operations including design library creation, version control, design feedback structure, and developer handoff.

• Built high fidelity, animated prototypes for user testing, presenting to stakeholders, and sharing with developers.

• Designed and developed a custom website the FIB SEM user group.

• Worked with NIST to provide design direction, branded assets, pitch decks and other client collateral.

Worked on several projects for clients such as AARP, Leading Age, and PBS.

• Led the rebrand of Rize and created brand guidelines to accompany this shift.

• Redesigned the marketing website with new animated visuals.

• Created and distributed an assortment of branded templates and other assets.

• Was the go-to person for any branded materials that were client facing (social media assets, merch, expo collateral, etc).

• Created custom and easily editable pitch decks.

• Designed various consumer reports and collateral for conferences.

• Built complex data visualizations to increase stakeholder engagement.

• Led effort to create a design system to unify the design and engineering teams with
a single set of styles and components.

• Compiled and managed the digital pattern library and brand guidelines.

• Informed and validated design concepts by performing competitive analyses and conducting user tests.

• Key contributor in accessibility testing sessions for web and mobile applications.

• Designed and published custom websites for clients using different CMS platforms.

• Worked with the creative team to provide design direction, branded assets, pitch decks and other client collateral.