Francis Uche
Digital Marketing in Lagos, Nigeria, He/Him
About
Hi there! I’m Francis Uche, a creative and data-driven marketing maven with over 4 years of experience crafting and executing successful digital marketing campaigns. My passion lies in driving business growth by ensuring every marketing effort aligns with strategic goals and delivers value to both the brand and its audience.
Projects
· Spearheaded digital marketing strategies for SD Intermedia's flagship product "Sugardaddy.ng", ensuring alignment with overall brand objectives and target audience preferences.
· Instrumental in achieving significant milestones, including securing 30,000 unique user registrations on the "Sugardaddy.ng" dating site and garnering 2,000 organic followers and a monthly reach of 500,000 accounts on Instagram within the first two months of tenure.
· Collaborate with external contractors and agencies to develop compelling ad creatives, leveraging data-driven insights to optimize performance across various digital platforms.
· Create comprehensive yearly, quarterly, and monthly marketing plans, integrating multi-channel marketing tactics to maximize reach and conversion opportunities.
· Cultivate meaningful partnerships with influencers and brand ambassadors to amplify brand visibility and drive engagement through influencer marketing initiatives.
· Develop engaging marketing materials for blog posts and web ad placements, focusing on storytelling and value-driven messaging to resonate with the target audience.
· Design visually appealing email marketing templates that effectively communicate brand values, promotions, and offerings to subscribers, driving customer retention and acquisition.
· Utilize analytics tools to measure and analyze marketing campaign performance, identifying areas for optimization and implementing strategies to enhance ROI and achieve KPIs.
Work Experience
· Spearheaded digital marketing strategies for SD Intermedia's flagship product "Sugardaddy.ng", ensuring alignment with overall brand objectives and target audience preferences.
· Instrumental in achieving significant milestones, including securing 30,000 unique user registrations on the "Sugardaddy.ng" dating site and garnering 2,000 organic followers and a monthly reach of 500,000 accounts on Instagram within the first two months of tenure.
· Collaborate with external contractors and agencies to develop compelling ad creatives, leveraging data-driven insights to optimize performance across various digital platforms.
· Create comprehensive yearly, quarterly, and monthly marketing plans, integrating multi-channel marketing tactics to maximize reach and conversion opportunities.
· Cultivate meaningful partnerships with influencers and brand ambassadors to amplify brand visibility and drive engagement through influencer marketing initiatives.
· Develop engaging marketing materials for blog posts and web ad placements, focusing on storytelling and value-driven messaging to resonate with the target audience.
· Design visually appealing email marketing templates that effectively communicate brand values, promotions, and offerings to subscribers, driving customer retention and acquisition.
· Utilize analytics tools to measure and analyze marketing campaign performance, identifying areas for optimization and implementing strategies to enhance ROI and achieve KPIs.
• Created ideal brand designs
• Created visual content for social media and commercial advertising
• Conducted product and service reviews to ensure customer satisfaction
• Built and maintained profitable relationships with high-net-worth customers