In collaboration with the Film and TV, PR and Communications teams at the University of Greenwich, I wrote a range of engaging PR articles, news stories, and social media content that enhanced the reputation of the Film and TV Programmes and fostered a sense of community among students.
I brought the Film and TV Programmes Instagram channel back to life after years of inactivity. I crafted a cohesive strategy especially for it, laying the groundwork for the thriving community of followers it has now collected.
My contributions helped increase impressions on the Film and TV Instagram alone by 10% while reinforcing the reputation of their degree programmes. This work helped to re-position the Greenwich Film & TV brand in the wider film education sector while inspiring students and giving their achievements – and those of their tutors – the spotlight they deserved.