About
I’m a product designer with a background in bioengineering and consulting.
I’m most excited to serve users while working with data and thinking through problems from business perspectives.
Work Experience
Currently designing a complex data-collection and visualization tool to help users understand and leverage massive amounts of ocean data
Developed various user personas and user/task flows through user
research to determine product requirements for the MVP
Informed product direction for launch by aligning on user needs,
cross-functional stakeholder ideas, and business requirements
Established a new design system to enhance internal efficiencies and maintain consistency across full product suite
Owned a large end-to-end feature addition that required re-design across every flow and screen to support new revenue streams
Prioritized rapid prototyping and lean usability testing to
complement agile development processes
Managed all project delivery for stakeholders at a $200B+ pharma company and increased client satisfaction by ~63% within 12 months
Delivered $460k in annual contract value within 6 months leading to expedited renewal conversations and upsell to a >$1M annual contract
Enhanced internal operational performance through weekly 1-on-1’s and accurate forecasting of KPIs per project
Coordinated team resourcing across the entire HC portfolio (13 team members)
Developed repeatable methodology to identify emerging digital KOLs and map social media influence using neural network models – methodology has been replicated for $1.2M contract value within 6 months of development and has grown to be the #1 sold workflow across healthcare portfolio
Identified unmet needs and patient pain points to sharpen marketing focus for a oncological drug; analyzed patient conversation across ~5 sources and 50k+ online patient posts
Side Projects
Captured, retouched, and delivered once-in-a-lifetime prints as well as fully designed physical products to clients
Developed campaigns and new content for lead generation using Instagram, Facebook, and Facebook Ads
Organized weekly workshops that trained photographers through all stages of the styled shoots including the creative ideation process, photography and the Adobe Creative Suite
Education
Dean’s List
University Achievement Scholarship
Volunteering
Establish and build relationships with underserved college students to assist them in navigating the transition into college, during college, and from college to career