About
Hey there 👋 I'm a Creative Visual Designer based in Sydney, with a blended skill set in Graphic Design 🖥️ and Marketing 📈.
Projects
🎓 Undergraduate Final Year Project
Campaign planning, visual design, presentation slides design, planbook design, video editing
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Designed the spinnaker for the promotional video and fan kit for live events, getting more than 9M views.
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Cooperatively designed posters for the final of the 2020 LOL College Championship. Designed internal reporting slides and infographic reports for the event review.
Side Projects
Scholarly book cover design for Anthem Press. Included in the British Library.
Work Experience
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🎙️ Achievements
Lectured in four training sessions with 80+ hours of workshops and 240+ students, receiving high praise for exceptional teaching quality from instructors and students. -
🧑🏫 Responsibilities
Assisted with teaching Adobe Photoshop fundamentals to bachelor-level students. -
😎 Expertise
Specialised in helping students understand the dynamic combination of tools in Photoshop, simplifying complex concepts into an engaging approach.
- 🖥️ B2B Visuals
Designed in-app visuals and offline event materials, including app splash screens, e-commerce posters, and banners, maintaining targeted visual appeal in B2B design. - 🤝 Industry Clients
Developed promotional ads for Ping An Insurance, China Minsheng Bank, JD Technology, etc.
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🖥️ Graphic Design
Designed visual material for the World Championship 2019 and College Championship 2020 of League of Legends, including event props, internal reporting slides, and infographic reports. -
📈 Marketing
Led a core team of 130+ college students and assisted in multiple marketing campaigns throughout 1,300+ colleges and universities in China. -
📚 Book Promotion
Coordinated 50+ members for the promotion of Tencent E-Sports in Chinese universities, receiving approximately 500k exposures.
Education
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Grade: 88 / 100
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Awards: Highest Achiever awards in three units (1st / 181)
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Core Modules: Creative Entrepreneurship, Digital Media Strategies, The Creative Industries
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Grade: 84 / 100
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Achievements: High Distinction in all visual design and video editing modules)
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Core Modules: Publication Design, Interface Design, Digital Media, Digital Editing & Effects for Film and Video
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Grade: 90 / 100
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Awards: First Class Awards, President’s Honour Roll
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Core Modules: Visual Communication, Integrated Marketing, Digital Media, Consumer Behavior, Event Planning