Eric Benz

Eric Benz

Designer in Atlanta

About

I am an experienced strategic designer who has worked with well known organizations across a variety of industries creating engaging experiences and delivering solutions that achieve business goals. I thrive working collaboratively on complex problems seeking to understand how people interact with brands and products. I believe that leveraging empathy, teamwork, and a deliberate but open minded approach to design and process is the key to success.

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Work Experience

2020 — Now
Atlanta
  • Consulting with brands both small and large to plan and implement marketing and media strategy, graphic design, logo design, illustration, web design, website maintenance and construction, design system implementations, photography, and motion graphics.

  • Helping brands and creators find their voice and achieve success while creating cool stuff that connects with people.  Feel free to reach out to discuss how I might be able to help with your next project.

Clients: Coca-Cola, FormRider, BreakerNet

2022 — 2023
Atlanta
  • Collaborated with aerospace engineers and executive leadership to create custom technical illustrations, animations, and supporting graphics for government and commercial projects, which contributed to winning contracts, increased sales demand, and conveyed important concepts and technologies effectively.

  • Maintained and evolved brand guidelines and design systems across various touch-points, both print and digital.

  • Produced mission patches, product sheets, trade show and event graphics, presentation templates, report covers, photography and A/V productions, and UI prototypes for software and websites.

  • Designed and implemented info-graphics and media dashboards tracking space launches, industry news and events, stock prices and analysis, and company updates.

Clients: NASA, Air Force Research Lab, DARPA

2018 — 2020
Atlanta
  • Directed a multidisciplinary design team in conceptualizing and delivering solutions across various media applications including digital signage, mobile apps, enterprise CMS software, interactive kiosks, websites, A/V productions, and ad campaigns.

  • Strategized with internal and external stakeholders in a fast-paced agency environment to implement and validate projects aimed at driving business success and audience engagement utilizing a variety of design, analytics, and testing methodologies.

  • Established strong relationships with clients to guide project vision and success. Led workshops and design kick-offs, gathered requirements, plotted design workflows, and represented the creative team as a thought leader.

Clients: AMC Theaters, Hope Atlanta, Mercedes Benz, Kroger

2012 — 2018
Lead Designer - Digital Media at Allure - A Christie Digital Company
Atlanta
  • Built data-connected templates and branded experiences for OOH digital signage solutions across various verticals, driving increased revenue for clients.

  • Contributed to the design of an enterprise content management system and template tool for digital signage and interactive display systems. Collaborated with cross-functional teams to identify features, prototype UI systems, and test functionality.

  • Oversaw a production team and pipeline for video editing, content editing, digital ad/promo placement, and template editing.

  • Supported marketing, business development, and executive teams in presentation design, marketing collateral, website maintenance, and other creative needs.

Clients: CinemaCon, Georgia Aquarium, Aramark, The Varsity

Education

2004 — 2007
Bachelor of Fine Arts - Graphic Design at The Art Institute of Atlanta
Human Computer Interaction Certification at GTx through Georgia Tech
Digital Content & Media Expert Certification at The Digital Signage Experts Group