About
Hi there! My name is Erfan Esmailian, and I'm a product designer. My passion lies in creating user experiences through innovative design strategies. Whether it's through leveraging design thinking and UX Research Methods I'm always looking for ways to enhance user engagement and satisfaction.
Projects
EchoPod is a podcast app that provides an intuitive and engaging user experience for users to discover and
listen to their favorite podcasts. The app was designed to provide a seamless listening experience and a
visually pleasing interface that is easy to navigate. This case study will explore the design process behind
EchoPod, including the persona, project overview, process, and visual approach.
Writing
The world is filled with poorly designed objects, products, and structures that often cause more harm than good. However, the principles of biomimicry provide a solution to this problem by offering an alternative approach to designing that is based on the patterns, processes, and systems found in nature. This approach has the potential to transform the way we design and create, leading to more sustainable and efficient designs that have a positive impact on the environment and people.
Work Experience
Executed design strategies, leveraging methodologies such as
design thinking, information architecture, usability testing,
card sorting, and persona creation, driving a notable 25%
boost in product adoption rates.
•Redesigned a traditional project using a flat design, resulting
in a 35% increase in user engagement and a 20% decrease in
bounce rate.
Sari, Iran
•Conducted extensive user research and usability testing to
inform design decisions, resulting in a 40% improvement in
overall user satisfaction scores and a 25% increase in product
adoption rates.
•Led the implementation of a design system that resulted in a
40% decrease in design inconsistencies and saved 15 hours
of design time per week.
•Crafted wireframes, prototypes, and high-fidelity mockups
that compellingly conveyed design concepts and empowered
developers with clear direction.
•Streamlined design processes and workflows, resulting in a
30% increase in team productivity and a 25% decrease in
time-to-market
Developed and delivered high-quality, responsive websites
and applications using HTML, CSS, JavaScript, Bootstrap,
Tailwind, and SASS, resulting in a 20% increase in user
engagement and a 15% decrease in bounce rate.
•Utilized React to build efficient and effective single-page
applications (SPAs) that provided seamless user experiences
and increased user engagement by 25%.
•Managed time effectively and efficiently to meet project
deadlines and deliver high-quality work that exceeded client
expectations, resulting in a 90% client satisfaction rate.
•Demonstrated expertise in mobile-first and responsive
design, resulting in seamless user experiences across all
devices and a 20% increase in mobile traffic.
•Employed best practices in front-end development, including
code optimization, responsive design, and accessibility,
resulting in a positive user experience and a 20% increase in
mobile traffic