• Led and collaborated in a wide range of Branding and Brand Identity projects, from the creation of the first drafts (sketches) to the development of the final product to be used in different environments (Logo Responsive).
• Led and collaborated in a wide range of UI/UX Design projects, in both, desktop and mobile versions, using the latest design trends, best practices for user interface design, industry standards, and taking into account best practices in terms of accessibility and usability.
• Performed UI, UX, and Visual Audits to identify areas for improvement, implement recommended solutions, and enhance competitive positioning and growth.
• Conducted Deck/Presentation Design projects, both for clients and for internal use, including the design of support graphics, charts, and icons.
• Performed the creation of a wide range of templates to be used by the different internal departments (strategy, writers, designers, general-purpose, etc.)
• Built wireframes to communicate ideas and design concepts to stakeholders.
• Designed a wide range of social media and digital campaigns pieces, based on each client's brand guidelines.
• Built component documentation and style guides.
• Collaborated with the development team to ensure a smooth handoff and communicate work done and ideas from the design team.
• Collaborated in Brand Book design projects.
• Collaborated in the creation of design systems and UI kits.

• Collaborated in the design process of a new desktop and mobile tracking app for TrackmateGPS.
• Collaborated in the redesign of supporting design assets such as illustrations, icons, and charts as part of the rebranding process of the company, which were included in both the desktop/mobile app as well as in the company’s new website.
• Supported and collaborated closely with product owners and developers in multiple review and feedback sessions to ensure all product specifications and requirements were met.
• Conducted additional design tasks by redesigning casings and packaging for two of the newest devices in Trackmate’s family of devices: Bolt LTE and Domino 4G LTE.
• Led, in close collaboration with product owners, the ideation and design of a new set of Amazon Listings for all of Trackmate’s devices: Bolt LTE, Domino 4G LTE, Hydro LTE 4G, Dash T11, and Mini Pro.

• Led the ideation, development, and design of the organization's graphic line for its Social Media channels
• Led the ideation, development, and design of a wide range of assets to use on the organization's website (banners, icons, etc.)
• Executed the design of printed material, such as flyers, banners, brochures, reports, books, etc.
• Executed the layout of editorial material for both physical and digital use, such as reports, guides, presentations, and executive briefs (using In Design).
• Led the ideation, design, editing, and production of a wide range of videos to be used in social media, the organization's website, in-person presentations, etc.

• Led ideation and design of digital campaigns
• Led the ideation, development, and design of the organization's graphic line for its Social Media channels
• Led the layout of editorial design for both physical and digital use, such as reports, guides, presentations, and executive briefs (using In Design).
• Led the ideation, development, and design of a wide range of assets to use on the organization's website (banners, icons, etc.)
• Led the ideation, design, editing, and production of a wide range of videos (Using After Effects and Premiere Pro)

• Conducted the creation, development, maintenance, and optimization of databases.
• Conducted and assisted in the writing of several articles on different topics, including Energy & Oil, Economics & Finance, and Social & Political matters.
• Led the research and analysis of data on topics including Energy & Oil, Economy, Public Policy, Services, Social, and Politics.
• Collaborated in the layout of several reports and newsletters using InDesign.