Elliot Obeng

Elliot Obeng

Principal Product Designer in NYC

About

A design leader with over 15 years of experience driving innovation and growth across global organizations and startups. Proven expertise in managing cross-functional teams, aligning design vision with business objectives, and building user-centered products that drive revenue.

Work Experience

2023 — Now
Kearny, NJ

Built and led a design studio focused on partnering with startups to develop compelling brand identities and MVPs for apps and SaaS products.

2022 — 2024
Product Design Lead at Meta
New York, NY

Spearheaded the design efforts for the future of Ad formats, a cornerstone of Meta’s revenue generating ecosystem.

2016 — 2022
Lead Product Designer at eBay
New York, NY

Led the design and launch of the Sneaker Catalog, introducing features like personalized recommendations and streamlined navigation, which boosted user engagement by +29% and improved the overall shopping experience for 150M+ active users globally.

2015 — 2016
Senior Product Designer at Adobe
New York, NY

Led the visual design and user experience for the iOS SDK and Aviary’s Photo Editor app, driving adoption by millions of users.

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