Eric Jordan
🙂

Eric Jordan

UI Designer in Philadelphia

Helping designers and creators present their work with clarity and confidence.

9 days ago

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Work Experience

2024 — Now
Philadelphia

Senior Web Designer specializing in landing pages and marketing collateral for Loft Labs. Playing a crucial role in crafting visually appealing, user-friendly, and high-converting web experiences. Creating captivating landing pages that drive lead generation and designing marketing collateral that effectively communicates brand messaging.

2023 — 2024
Philadelphia

Designed and created compelling landing pages, website elements, and marketing collateral that aligned with Rippling’s brand image and target audience. Collaborated closely with cross-functional teams, including Growth, Brand, Marketing, Product, and Engineering, to develop and implement effective growth strategies. Conducted user research and leveraged data analytics to inform design decisions and optimize user experiences. Continuously explored and implemented industry best practices and emerging design trends to stay ahead of the curve. Worked closely with stakeholders to understand business goals and translated them into visually stunning and conversion-focused designs. Managed multiple design projects simultaneously, ensuring deliverables are met within agreed-upon timelines and quality standards.

2021 — 2023
California

Concept fresh interactive design and campaign ideas for specific seasonal moments. Implementing required design deliverables throughout duration of project alongside other designers – from concept, to buildout, to staging – in various platforms (desktop, MOW, app, paid media). Work with the art director for design guidance and to ensure work is expertly crafted, on brief and on-brand. Form collaborative relationships with producers, writers, UX and developers. Create detailed specification documentation for handoff to development.

2021 — 2021
Brooklyn

Concept, design and prototype client campaigns for development. Collaborate across disciplines on a daily basis, from copywriting to analytics to client services, while maintaining high standards and detailed execution.

2018 — 2019
Marketing Design Director at Black Mvrket
Los Angeles

Developed multi platform e-commerce stores and designed print + digital collateral for multiple brand launches. Increased revenue and conversion. Devised project plans. Created wireframes, and prototypes. Designed interfaces and user experiences.

2013 — 2015
Manhattan

Managed a team of two designers. Assisted in creative direction for projects. Designed deliverables + communicated with clients. Led the design of responsive website flows and served as project
manager.

2012 — 2013
Manhattan

Supported the marketing team by designing multiple ad sets and proposals weekly. Designed advertising experiences for a variety of platforms and browsers. Created micro-sites and advertorials.

Side Projects

2023

Helping designers and creators present their work with clarity and confidence.

2023

Merch for the designers.

Education

2003 — 2007
Bachelor of Fine Arts at University of the Arts
Phiadelphia

Concentration: Illustration