Art Director & Designer in San Francisco
4+ years of experience in ad agencies & in-house teams. I craft brand identities and campaigns covering print, digital, video and interactive mediums.
Extended the brand identity by directing in-house teams to develop video campaigns for enterprise SaaS products.
Developed 0-1 brand identity for the early-stage startup.
Art directed a campaign to revive small businesses struggling during the pandemic.
Led the development of a brand identity and campaign for Blue Endeavors’ social initiative to save marine life. Conceptualized creative campaigns for unreleased Red Bull flavors.
Wrote copy for co-branded campaigns: Apple, Puma, WeWork, BookMyShow, Sleepy Owl, Arata, Homecentre, Flipkart, Ixigo, Goodera, GiveIndia. Developed strategy for the brand's social initiatives to “plant 500,000 trees”, “build 52 playgrounds”. Launched original branded merch.
Developed concepts and design comps to pitch campaign ideas to agency clients including Smirnoff, Magnum Ice Cream.