Looking for full time remote or hybrid opportunities (LA area) in brand design
Work Experience
May 2022 - Feb 2024
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Brands: Homesick, Gravity Blankets, Love Your Melon, QALO, & MiHIGH
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Created design/art direction for upcoming campaigns
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Designed Paid, social, retention, web/ecom, and affiliate marketing assets for all brands
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Made shot lists and provided photo editing
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Contributed to physical product design and development for LYM, designing hats and creating line sheets. I also provided design/art direction when product development was completed, being lead creative in the entire product lifecycle
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Survived 2 rounds of layoff within my time, but was sacrificed to the unemployment gods at the 3rd round of layoffs.
Oct 2021 - May 2022
- Manage, create, design, write, deploy email and sms marketing campaigns
- Managed production of website updates, uploads, and launches, designing assets when necessary
- Worked with developer to improve site features and design
- Designed wireframes and UI mockups with eCommerce and creative team
- Site merchandising
- Petting Frankie The Dog
Nov 2020 - Sep 2021
Graphic Design - Social, Email, Site, AR Masks
- Starling Jewelry, Octi, SkinTē, Dosed
eCommerce - Shopify, Google Business
- Spice Tribe, Heirloom Revival
Project Management - Digital Producer
- Tost Consulting (BB Dakota, Steve Madden)
May 2020 - May 2021
- Shopify website content management, product uploads and copywriting, sales and promotion creation, merchandising, App management, QA and development tracking
- Email marketing campaign management, conception, copywriting, design, and deployment in Klaviyo
- Graphic design for social media, website assets, and additional marketing collateral
- Photo producing, photography, lighting setup and management, shoot setup and take down as well as lifestyle and product retouching
- Created line sheets and edit CADs in Adobe Illustrator
Sep 2019 - Jun 2020
- Created, maintained, and QA products, pages, and sales on Shopify, working with the production team and copywriter to gather all necessary information to launch new products.
- Conducted mass updates using Microsoft Excel for pricing, collections, tags, sales, titles, etc.
- Produced photoshoots and managed post-production, from creating shot lists, setting up equipment, organizing raw assets, to final upload into Shopify; managing retouchers and entire photography process.
- Merchandised collection, product, and sale pages
- Designed emails, digital and print assets, and mock up webpages using Photoshop, InDesign, & XD.
- Wrote copy for email and website
- Light photo retouching, color correction
Aug 2019 - Sep 2019
- Wrote and created product descriptions, updated product details, SEO titles, Alt Txt and uploaded new products on Shopify
- Audited website and edited descriptions in HTML to ensure continuity in wording, visual design, and usability
- Resized, edited, and uploaded product photos
- Wrote social media captions for Instagram
Aug 2018 - Aug 2019
Quit My Job To Go To Therapy
After talking to friends and family, I decided to quit the job I just started (and thought I really wanted) to work on myself by going to therapy, finding self confidence, and figuring out what I really wanted to do with my life vs giving into the imposter syndrome and doing what I thought would make me look cool or a lot of money.
Jun 2018 - Aug 2018
- Conducted product research and competitive analysis on multiple healthcare related products and aided in
the development of project plans and timelines - Assisted Product Managers on research, design, strategy, and development projects
- Performed QA on web and app products
Nov 2016 - May 2018
Clients: Disney, LA Phil, NFL, NBC, FOX
- Managed and assisted on the production of multiple digital accounts, distributing projects and assets to different team members
- Communicated and worked in tandem with designers, developers, producers, clients, and media agencies to ensure delivery deadlines were met and creative is up to standard
- Reviewed and organized assets and media plans
- Worked with developers to maintain our portfolio and company website, continually updating them with new projects
Volunteering
Volunteer of the Month September 2022
Education
Activities and societies: Department of Theater Arts, Spoon University, Asian Student Alliance, Chinese American Student Association, Conversation Partner Program (English Language Institute)
Pre-Business
Activities and societies: Conversation Partner Program (UCR Extention Center), Department of Theater, Film, and Digital Production