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About
I love tech and communication, especially together.
Contact
Projects
Side Projects
6+ million views on my videos spanning tech and video game-related topics, and 21,000+ subscribers.
Founded and established family-friendly online broadcasting team of Twitch streamers and content creators aiming to provide the most accessible live streams on the web.
Speaking
Gave talk to business chapter about how to use your passion and interests to leverage online networking and get the career you want.
Writing
Wrote a book about building influence on social media site Twitter.
Work Experience
Responsible for growing Gigster revenue and lead generation.
Provided fractional marketing director/manager services to clients.
Led all of Gigster’s marketing efforts for first nine months – then focused on just inbound marketing initiatives as team grew. Some key highlights include:
- Website: Increased site speed by 3x.
- Lead generation: increased 40%.
- Paid ads: Increased conversion rate to 4.1% from just 1%, and halved the conversion cost.
- Outbound email: 10x’d our email outbound volume with open rates as high as 81%, and 35% reply rate.
- Marketing engine: enabled full customer journey visibility including original source, pages visited, and email correspondence history for better targeting.
ThirdPixel Interactive is currently developing a sandbox platform fighting game, Smack Studio. My accomplishments during my role as the marketing leader:
- Ran Kickstarter campaign that hit our funding goal within 1 hour, earned 400+ backers, and raised over 3X our goal in pledges
- Grew Discord and social media following by 400% in the first 5 months
- Improved website conversion by 180%, increased GTMetrix performance grade from D+ to A
- Increased positive review sentiment from "Mixed" to "Mostly Positive" in Steam store
- Rebranded Smack Studio, complete with new Steam asset suite, new game cover artwork, created press kit videos and other imagery
Improved TrueBlue's online presence through local listings management, reviews response and process protocol, internal digital marketing training, and social media listening. Managed small online reputation team.
- Grew company's social media following by 1428% in less than 2 years (9.8K --> 140K)
- Oversaw consistent growth on Facebook across the enterprise, with 80% branch adoption of the program of the 600+ locations with hundreds of jobs posted and thousands of applicants on the Facebook Jobs platform
- Acquired 100,000+ hires on Facebook Jobs with as little as $0.61 cost per hire.
- Grew review volume by 47% across Google and Facebook
- Increased response rate to 95% with an average response time of 2 days for all 670 business locations
- Increased response rate to 90.2% with an average response time of 1.5 days for all social media marketing channels
- Created internal rewarding and incentive system to improve ratings and increase branch participation, leading to a +0.5 average star rating increase in just four months
- Clicks for directions, calls, and site clicks increased over 70% each across local listings
Manage CRM, digital marketing automation tools and content strategy for clients. Create marketing briefs, make technical recommendations, and help make clients' brands soar online. Dabble in video, email coding, and IT as well.
Part of an elite group of trainers and evangelists who train clients and partners on a vast array of Microsoft technologies worldwide. Performed over 100 demonstrations of Windows, Office, Surface, and Windows Phone to IT teams, C-level customers, and other business partners of Microsoft.
Managed database of over 2,000 clients and prospects. Administer ongoing technical support and provide IT coaching services for employees. Ensures technology is maximized and operating smoothly in the workplace. Runs YouTube, Twitter, Facebook, and LinkedIn profiles as well as edits, finalizes, and publishes radio shows and video content to the web.
Volunteering
I contribute regularly to Network Tacoma, a non-profit organization that assists homeless families with children from the point of crisis intervention, through transitional housing, with the goal of helping them achieve permanent housing and long-term self sufficiency. They currently have an 80% success rate with getting homeless families places to live + paying jobs.
Helped with 5 Days of Melee, a 108 hour charity stream raising $56,000 for communities harmed by COVID-19. Edited and helped produce "Smash Jeopardy" game show portion of the broadcast. The 5-day celebration of Super Smash Bros. Melee Amassed 150,000 views, with an average of 1,200 viewers, and 170,000 hours watched. 787 individuals donated during the 108 hour period.
Met up with other Rotary International members at Saar's Grocery store in Lakewood to put food in baskets which we then distributed to the needy areas of the community.
Helped setup and tear down the annual Woodstick Big Beat event, assembling drum kits as well as parts of the stage, and taking it down.
Through KidREACH, I spent an hour and a half each week on Tuesday afternoon tutoring a 4th grade student, helping him to read and work on math.
1-week mission to Tirana, Albania at the Bethany Christian Services orphanage where children were video recorded for potential adoptive parents view. In addition, inventory was taken for children's supplies as well as other resources for the orphanage.
Helped coordinate a family game night at the Tacoma Rescue Mission family shelter in Tacoma, WA. Helped run games, crafts, sing songs, play music, and had a constructive time with the kids and parents who stayed there.
Through an event called Operation Christmas Child, we spent the day compiling boxes of gifts and sending them to impoverished children in the area.
Education
Grade: Magna Cum LaudeGrade: Magna Cum Laude
Activities and societies: Lambda Pi Eta, Sigma Chi Pi, Northwest University Communication Association, Student Government, Debate Team, Improv Team, Marketing Internship, Academic Dean's List, Resident's Life, LifeGroup LeadersActivities and societies: Lambda Pi Eta, Sigma Chi Pi, Northwest University Communication Association, Student Government, Debate Team, Improv Team, Marketing Internship, Academic Dean's List, Resident's Life, LifeGroup Leaders
A motivated student, involved in leadership and community life on campus.
Made the Academic Dean's List every year in addition to finishing in the top 10% of Communication students at Northwest.