Cynthia Hua
Product Designer in Toronto, She/Her
Seeking design internships starting May 2025 :)
About
Architecture graduate turned product designer. Driven by a passion for crafting intuitive and impactful solutions.
Contact
Work Experience
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As the sole UX designer at this skincare start-up specializing in RV light therapy, I led the onboarding design, created wireframes, user journey maps and proposed new data-driven features to enhance the user experience.
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Decreased onboarding drop-off rates by creating and targeting specific user personas and their motivations- improving retention over a 1-week period
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Created multiple comprehensive 40-page design packages with visually compelling diagrams using Photoshop and Illustrator, effectively conveying design concepts and solutions of built forms clearly and intuitively to clients
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Utilized AutoCAD and Revit to collaborate with architects and engineers on the design and development of multiple mid-rise condominiums and city masterplans
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Reviewed and provided feedback to external architectural rendering companies across multiple projects, facilitating project coordination
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Effectively utilized advanced design tools such as Revit and Lumion Rendering Livesync options to optimize Revit workflow by 10%
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Worked in the Hyundai and Infiniti sectors to create floor plans and design packages for over 15 dealerships across Canada
Projects
During a 36-hour hackathon, my team and I built VeriThread, an app that earned first place in the "Best Use of Blockchain" category. The platform uses blockchain-powered smart contracts to bring transparency and accountability to the fashion supply chain, tracking garments from their source to the end user.
As the sole designer in the group, I developed the information architecture framework, led the entire UI design and concept creation.
Led a user-centered financial app to empower new graduates with accessible and intuitive tools to build financial literacy and healthy money habits. The app utilizes a symbiotic relationship between the learning hub, investing, and financial goals in order to motivate users to take control of their finances.
Volunteering
Collaborated with design teams to brand redesign and merchandise for multiple UofT student organizations, enhancing their visual identity
Coordinated client meetings to define project scope and expectations. Also assisted clients with branding and merchandise design.
Led the planning and execution of 5 events throughout the school semester, showcasing strong organizational and coordination abilities
Led magazine design from concept to print, creating editorial layouts, managing sponsor communications, and coordinating tasks for the graphic design team.
Awards
Best Overall Project
Best use of Blockchain
Best use of Starknet Blockchain
Education
Graduated with Honours and Co-op Certification
Writing
Cinematic Techniques as an Exploratory Tool for Architecture