About
Interdisciplinary designer born in Moldova and currently based in Berlin. She has worked at the intersection of digital and graphic design. Aside from client work, she works on personal projects, driven by temporary interests, intuition, craft.
Experience with cultural institutions, artists and studio teams;
Focus on supporting minorities, specifically women;
Ethical design practice focused on empowerment, sustainability, social engagement and female entrepreneurship.
Cristina is fluent in English, German, Russian. Her native language is Romanian.
Projects
I was lucky to work together with photographer Sebastian Reuter helping him in editing and delivery of his pictures for Berlinale and for several Berlin Fashion Week Shows: Rianna + Nina, Namilia, PLNGNS, Bobkova
Sandra Man is an artist working in live performance, video and writing. I designed her homepage considering “the audience” can have a sense of autonomy within her digital space.
In her performances, things happen simultaneously. The navigation follows this idea and the underlining “everything is connected” thread that goes through all of her work.
In an effort to maintain ties with my home country, I had the opportunity to design the brand identity for a small business in agriculture and food production.
They're committed to minimizing waste, so I created a versatile motif featuring cheerful, mix-and-match fruit illustrations. Using stickers allowed multiple variations while keeping affordable production costs, which was essential for them as a starting business.
Miukh is a Berlin-based, female-led leather label founded by Margit Kasper. I've designed her identity to reflect Margit's commitment to sustainability and ethical manufacturing, featuring a clean typographic style, a neutral color palette, and accompanying photography.
We collaborated with Sebastian Reuter, Art-Directing and defining Miukh's Brand Photography.
Design for a current and a visionary customer journey for Volkswagen board presentation.
Me and Anna Olenicenco worked together on defining the overall stylistic language, the backgrounds and characters.
Side Projects
A personal project at the intersection of graphic design, textile design and coding exploring an alternative approach to work and fashion.
Work Experience
- Social Media Strategy, Research, Graphic Design for SM Channels.
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Part of the Commerzbank team working on updating and redesigning their Mobile App;
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Responsible for the concept, design, art direction of the website introducing the launch of the Mobile App;
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As part of the cooperation project with Darmstadt University, mentoring for students, group work, lecture on User Interaction Design.
- Main design for a learning tool for pupils and students;
- Art direction of homepage, illustration, animation.
- Banners, advertising and marketing materials for the web platform and its social media channels;
- Social Media Manager.
Education
Certifications
Businessplan-Erstellung with Jenny Xavier Kocheril
Empowerment for the self-employed with Irina Gelwer
Mentorship with Andrea Romero
Features
Article about my knitting practice and machine knitting
Article about the cooperation between Neugelb Studios and Darmstadt University.
Exhibitions
Speaking
Awards
Die Zusammenarbeit mit Cristina kann man sich nicht besser vorstellen: Zugleich kooperativ und eigenständig ist sie auf meine Bedürfnisse eingegangen und hat dafür die perfekten Lösungen gefunden. Ihre kreativen Vorschläge kamen aus der intensiven Beschäftigung mit meiner Arbeit, die sie auf beeindruckend schlüssige Weise für das Design interpretiert hat. Daraus ist eine in sich stimmige Darstellung nicht nur meiner Einzelprojekte, sondern des Gesamtcharakters meiner Arbeit entstanden. Ich habe Cristinas Arbeitsweise als schnell, organisiert, genau und zuverlässig empfunden.
We’ve been working together for more than 5 years now, shooting from big clients(Commerzbank) to personal projects. It’s always inspiring, professional and pleasant to have Cristina direct and organise photo shoots.
We loved working with Cristina! We needed help with the title and credits design for our performance movie. Overall she was very easy going, professional and careful to our needs. Cristina jumped in fast in the project, after we had to cancel with another designer. She offered us a few versions, we also had enough time for corrections. The communication was pleasant and friendly. The resulting design was very good!
Cristina´s Arbeit ist einzigartig. Sie griff meine vagen Ideen behutsam auf und verwandelte sie gekonnt in feines minimalistisches Grafikdesign, wie ich es mir nicht hätte besser vorstellen können. Es entstanden Logo, Visitenkarten, eine Kollektionsbroschüre und Produktkarten für mein frisch gegründetes Ledertaschen-Brand. Cristina hat sowohl einen passioniertes Auge für die feinen Details, als auch den Blick fürs große Ganze. Ich kann sie nur weiterempfehlen.
Cristina is a great designer with broad skillset coming from analog printing to interest in swiss design over contemporary typography ending and illustration at niche mobile patterns. She always sees problem critically, but can easily offer a variety of solutions and choose the relevant one. She likes to experiment and learn new things, but is also able to sit down and deliver quality. Also her design feedback was always very very very helpful. Always happy to work with Cristina.