About
Creative Director with extensive brand repositioning, ideation, and copywriting experience. My specialism is in native content; building communities, and storytelling. My superpower (and part of my job that excites me the most) is finding the nugget of human truth within a business problem and transforming it into impactful and thought-provoking creative
Contact
Work Experience
Leading the rebrand and repositioning of Tommee Tippee
Creator of: @clemmie_telford (120k followers) & @thetookforeverhome (12k followers). Curator of: motherofalllists.com (1 million annual reads)
Host of BUT WHY? podcast & Honestly podcast (1 million downloads).
Brand partners: Nike, Waitrose, Farrow & Ball, M&S, Paypal, Ebay, Barbie, Natwest.
I also offer consultancy and workshops.
Focused on the launch of Instagram Stories. Plus the 'Retail' vertical across all platforms (FB, IG, Messenger)
Clients: Lucozade, British Heart Foundation, Mcvities, The Times, The Sunday Times
Selfridges, Yorkshire Tea, TUI Holidays, McCain, Carling
Side Projects
I run the comms and social for 2 boutique gyms
Honest conversations about tricky subjects.
Previous guests: Davina McCall, Joe Wicks, Ed Miliband, Holistic Psychologist, Caitlin Moran, Matt Haig, Emma Bunton, Dr Shefali, Jessica Ennis, Alain de Botton
600k downloads to date
A curation of over 300 first-person stories about all sorts of significant life alternating experiences: cancer, infertility, divorce, birth, mental health and everything in between.
1 million annual reads
**New site currently under construction**
I organize and host meet-ups for Creative Directors who are also Mums. Mother Of All Meet Ups offered a chance to create a network of support for one another.
Speaking
Writing
A book answering 36 of the most challenging questions from kids on everything from sex, race, technology, love, body image and mental health