I am a software designer with craft expertise in visual and interaction design and a passion for web development. I have worked in a variety of fast-paced, high-impact professional environments such as startups, consultancy, and in-house brand and product design teams.
I am excited about toolmaking and storytelling on the web, working on new interfaces and interactions, building things from zero to one, and tackling complex problems with simple solutions.
Writing
What are the qualities of people I find inspiring
What design means to me
Why (I think) designers should code
Work Experience
Bridging bits and atoms at the Windows & Devices group, supporting Surface App and exploring AI-augmented multimodal interactions.
Designed the landing page for Rubrik’s design system website, a set of animated icons for the system-wide app switcher menu, as well as UX flows for existing and new features on Rubrik’s data security SaaS platform.
Ideated, designed, and iterated on multiple digital concepts of the future retail experience for a multinational skincare and beauty retailer.
Redesigned the sign-up experience on mobile and web for Tide, a mindfulness app with a 4.9 star rating and 1.4M daily active users.
Expedited the digital transformation of NIO’s Design Language System and redesigned two pages of the NIO marketing website.
Designed for various mediums from print to digital at Outing Travel, a community platform for like-minded travelers.
Projects
To strengthen and streamline Surface App’s identity, the new icon increases the logo presence while trying to strike a balance between the physicality of devices and the flat Windows 11 icon design language.
Education
Marketing and Communication