I had the possibility to create a whole new art direction for WWZ including an eye-catching 3D world, a modern UI design & optimized user experience. Enjoy the case study:
WWZ is moving into the future with clarity, orientation, and proximity.
WWZ AG has been supplying customers in the canton of Zug and other regions with water and electricity since 1878. Today, the offer includes gas, heating, cooling, and telecommunications. Notch Interactive has designed a completely new website for WWZ and thus set another milestone for the history of WWZ. A new user-centric design and simplified information architecture create optimized user journeys and a top-notch user experience.
WWZ's website is state of the art: it is clearly and simply structured and supports customers in an emotional way, e.g. with the Conversational Assistant. A quick search offers users relevant results before they have even clicked Enter. Visitors can find the product they need in just a few clicks and, if they wish, are taken directly to the ordering process. In addition, the website's own blog provides exciting stories and interesting information about energy and sustainability.
Ivy – A conversational UI
The Assistant communicates with users and takes them directly and quickly to their desired destination in the form of a conversational user interface. (Motion UI made in Adobe After Effects):
Entertaining 3D product worlds
On the WWZ website, a series of 3D visual animations bring the abstract product world and range of services to life. Animated in loops they give joy to all users.
UX Design, UI Design, Interactive Art Direction, Mobile Design, Interaction Design, Motion Design, Iconography & Design System.