About
I'm a Senior Product Designer at Feedly, and the founder of Purple Bunny. Originally from Argentina 🇦🇷, currently living in the SF Bay Area 🇺🇸
Work Experience
I lead the design of new features, run usability tests, and facilitate design workshops. I help shape our design system and define our design processes, our principles, and hiring best practices.
Purple Bunny started as my freelance brand, but then evolved into a boutique design agency with a team of talented designers, writers, and project managers. We help innovative tech founders in designing exceptional brands and products through strategic processes. Working with diverse clients from around the world has enhanced my innovation skills and exposed me to new industries. Owning and operating a business has been a transformative journey that has sharpened my managerial and entrepreneurial expertise
During my time studying in design school, I started my career at a small web design studio. Within a few years, the studio expanded into an agency with multiple partnerships across San Francisco, Los Angeles, New York, Austin, London, and Sydney. During my tenure, I transitioned from project manager to designer, then head of design, and finally partner at the agency.
Features
Certifications
Communication Skills for the New Workplace using the Non-Violent Communication Framework by Marshall B. Rosenberg, PhD
This program taught me how to solve complex growth problems and drive results from acquisition and retention to user psychology and habit formation.
This masterclass helped me improve my workshopping skills and provided the perfect community. They also offered weekly calls with Jake Knapp, which continuously improved how I ran design sprints.
After reading the book Sprint, this Bootcamp was the perfect setting for me to learn more about the Design Sprint methodology and do a 1st experience on how to run this workshop.
A 7-day course to learn about Agile processes and frameworks.
Education
Web design & development, graphic design, animation, 3D, 2D, video & sound editing, and motion graphics.