Cata 🏳️🌈 🇦🇷
Senior Product Designer in SF Bay Area, she/her
I'm a Senior Product Designer at Feedly, and the founder of Purple Bunny. Originally from Argentina 🇦🇷, currently living in the SF Bay Area 🇺🇸
I lead the design of new features, run usability tests, facilitate design workshops, contribute to the design system, and help define our design processes, principles, and hiring practices.
My freelance brand has become a boutique design agency with a team of talented designers, writers, and project managers. We help innovative tech founders design great brands and products through strategic processes. Working with diverse clients from around the world has honed my innovation skills and taught me about new industries. Building a business helped me take my management and entrepreneurial skills to the next level.
While I was at design school I started working in a small web design studio which, within a few years, transformed into an agency with multiple partnerships with startups and agencies in San Francisco, Los Angeles, New York, Austin, London, and Sydney. During my tenure, I transitioned from project manager to designer, head of design, and partner at the agency.
Communication Skills for the New Workplace using the Non-Violent Communication Framework by Marshall B. Rosenberg, PhD
This program taught me how to solve complex growth problems and drive results from acquisition and retention to user psychology and habit formation.
This masterclass helped me improve my workshopping skills and provided the perfect community. They also offered weekly calls with Jake Knapp, which continuously improved how I ran design sprints.
After reading the book Sprint, this Bootcamp was the perfect setting for me to learn more about the Design Sprint methodology and do a 1st experience on how to run this workshop.
A 7-day course to learn about Agile processes and frameworks.
Web design & development, graphic design, animation, 3D, 2D, video & sound editing, and motion graphics.