Supported a website launch by developing a four-week project timeline, integrating user-centered website content and features, and conducting website quality assurance. Conceptualized new product development through brand and customer research and the establishment of a common language between the CEO and the designers.

Envisioned a no/low-code application building tool with Claris, an Apple company. Wireframed and prototyped design concepts. Led and executed usability testing. Collaborated with developers to build early-stage features.

Designed on a team of 3 to establish brand experience (logo, website, graphics, and assets) for the largest hackathon held in the Pacific Northwest. Collaborate with logistics, marketing, and technology teams to support event planning.

Conceptualized minimum viable product experience for outdoor adventurers and land managers. Conducted user research for customer discovery. Aided designers to establish a design system.

Lead design vision and help set product direction. Ensure cross-functional collaboration between engineers and designers. Lead initiatives to redefine our brand and improve UX content.

Work closely with the CEO to discuss design strategy and direction. Delivered logo design, food packaging design, and website interface.

Remember when we were all in grade school tossing airplanes to our friends across the room?